{
  "docId": "019dd923-5f69-752d-a9b8-ec7b35772671",
  "docSlug": "XciVnXN8okeUpTD2tjFZ",
  "documentTitle": "Iterable;; a marketing automation startup taking on Salesforce and Oracle;; wanted to be 'prepared for anything.' It made this pitch deck and raised $60 million.",
  "authorId": "Pitchdecks",
  "authorName": "Iterable",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.777,
  "pageNumber": 3,
  "pageCount": 13,
  "prevPage": 2,
  "nextPage": 4,
  "slideType": "solution",
  "function": "present_solution",
  "density": "balanced",
  "nDataPoints": 0,
  "notes": null,
  "elementsJson": [
    "headline_text",
    "bullet_list",
    "screenshot"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5f69-752d-a9b8-ec7b35772671/3",
  "deckHref": "/decks/019dd923-5f69-752d-a9b8-ec7b35772671",
  "deckJsonHref": "/decks/019dd923-5f69-752d-a9b8-ec7b35772671.json",
  "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-ec7b35772671#slide-3",
  "components": [
    {
      "bbox": {
        "h": 0.78,
        "w": 0.45,
        "x": 0.488,
        "y": 0.285
      },
      "kind": "image",
      "text": "Product interface showing workflow automation and mobile app view",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4e376c99-c966-4cb3-9ed0-dd403d5b955a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.6,
        "w": 0.45,
        "x": 0.09,
        "y": 0.25
      },
      "kind": "list",
      "text": "What is it? The platform for all customer engagement data and execution. What do we do? Power, orchestrate, and automate cross-channel communications for enterprise companies. Which channels? Email, Mobile Push, SMS, In-App, Web Push, Social, Direct Mail, and more. Primary Buyer/ User: CMO, CRM Division, Lifecycle Marketers, the B2C Modern Marketer",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "df2772c0-ac8f-4bda-b8c4-59b338ee4c5c",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.06,
        "w": 0.45,
        "x": 0.09,
        "y": 0.11
      },
      "kind": "title",
      "text": "The Platform for Customer Engagement",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "db8707a2-1894-487b-a8f1-a02b5efd4df8",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}