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  "documentTitle": "Here's the pitch deck the Super Coffee startup Kitu Life used to raise $106 million in three months",
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  "notes": "The chart uses a large arrow graphic to imply growth toward the 90% distribution benchmark.",
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      "text": "OPPORTUNITY CALCULATIONS BASED ON DISTRIBUTION GAP MULTIPLIED BY VELOCITY ($ SALES PER POINT OF DISTRIBUTION OVER L4 WKS AND THEN MULTIPLIED OUT TO A 52 WEEK NUMBER",
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      "text": "SUPER COFFEE DISTRIBUTION BY PRODUCT LINE",
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      "text": "Additional Opportunity: $295MM+",
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      "text": "OPPORTUNITY CALCULATIONS BASED ON DISTRIBUTION GAP MULTIPLIED BY VELOCITY ($ SALES PER POINT OF DISTRIBUTION OVER L4 WKS AND THEN MULTIPLIED OUT TO A 52 WEEK NUMBER",
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      "text": "Source: SPINS SS RTD COFFEE, Total US MULO, Latest 4 w/e 3/21/21",
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      "text": "Source: SPINS/IRI Brand Report",
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      "kind": "title",
      "text": "WE HAVE A $295MM+ ADDITIONAL OPPORTUNITY WITH OUR CURRENT SKUS AS WE QUICKLY BUILD TO THE SAME LEVEL OF DISTRIBUTION AS DUNKIN & MONSTER",
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