{
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  "docSlug": "Wc7B48tU2b3gbCkc7THC",
  "documentTitle": "Here's an exclusive look at the pitch deck that solar window startup Ubiquitous Energy used to raise $30 million",
  "authorId": "Pitchdecks",
  "authorName": "Ubiquitous Energy",
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  "sourceTypeSlug": "strategy_consulting",
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  "slideType": "solution",
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  "density": "sparse",
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  "notes": "The slide uses a high-impact visual to demonstrate the product's transparency and form factor.",
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  "slideHref": "/slides/019dd923-5f69-752d-a9b8-bcac2f89c6d2/3",
  "deckHref": "/decks/019dd923-5f69-752d-a9b8-bcac2f89c6d2",
  "deckJsonHref": "/decks/019dd923-5f69-752d-a9b8-bcac2f89c6d2.json",
  "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-bcac2f89c6d2#slide-3",
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      "kind": "image",
      "text": "Person holding a transparent solar glass panel",
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      "kind": "source-note",
      "text": "*UE transparent solar glass",
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      "kind": "title",
      "text": "...truly transparent solar makes it possible",
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      "evidence": "The deck presents a what-if scenario and a solution",
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      "objective": "What if...?",
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      "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
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    {
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      "name": "Cost Of Inaction",
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      "evidence": "The deck implies the cost of inaction by presenting a solution",
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      "objective": "Why transparent solar?",
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      "description": "Quantify what happens if the audience does nothing"
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