{
  "docId": "019dd923-5f69-752d-a9b8-b57802ce360c",
  "docSlug": "VUixSXiv5FWjrU6adE4s",
  "documentTitle": "Here's an exclusive look at the pitch deck that e-commerce accounting startup Synder used to raise a $2 million seed round in just 1.5 months",
  "authorId": "Pitchdecks",
  "authorName": "Synder",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
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  "pageNumber": 3,
  "pageCount": 8,
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  "nextPage": 4,
  "slideType": "problem_statement",
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  "density": "balanced",
  "nDataPoints": 1,
  "notes": "The slide uses a list format with icons to categorize the problems.",
  "elementsJson": [
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  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5f69-752d-a9b8-b57802ce360c/3",
  "deckHref": "/decks/019dd923-5f69-752d-a9b8-b57802ce360c",
  "deckJsonHref": "/decks/019dd923-5f69-752d-a9b8-b57802ce360c.json",
  "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-b57802ce360c#slide-3",
  "components": [
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      "kind": "list",
      "text": "Manual accounting management. No way to reconcile Sales Channels and Bank Account without manual actions which result in errors.\nMultiple sales channels management. E-Commerce businesses must manually gather and process data from multiple payment methods and sales channels, leading to errors in accounting and financial records.\nInventory tracking. Multiple sales channels lead to problems in tracking available stock which causes failures in order and delivery fulfilment.\nHigh cost of accounting maintenance. Minimum plans of Bookkeeping services cost on average $200 USD/week and are continually increasing.",
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      "kind": "title",
      "text": "Problem",
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  "metrics": [],
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  "arcBeats": [
    {
      "to": 3,
      "from": 3,
      "beatId": "44723804-d80a-4f87-9ac4-4e589b38f787",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Problem",
      "beatSlug": "sequoia-pitch-problem",
      "evidence": "The problem statement is presented on page 3",
      "position": 0,
      "confidence": 0.8,
      "parentBeatName": "Complication",
      "parentBeatSlug": "complication"
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  ],
  "loops": [
    {
      "to": 5,
      "from": 3,
      "name": "Cost Of Inaction",
      "slug": "27-cost-of-inaction",
      "bestFor": "Urgent budget requests, compliance, risk mitigation",
      "matchId": "8a08a7e0-c4e8-43d1-97b9-1de03601ffc4",
      "evidence": "The problem statement and traction slides imply the consequences of inaction",
      "position": 0,
      "objective": "Highlight the consequences of not using Synder",
      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
      "confidence": 0.6,
      "description": "Quantify what happens if the audience does nothing"
    }
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}