{
  "docId": "019dd923-5f69-752d-a9b8-a1d82451886a",
  "docSlug": "VaXlDqKGdVuedDxuyLh8",
  "documentTitle": "Foursquare has raised over $240 million. Here's what the startup's investor pitch deck looked like before it raised any money at all.",
  "authorId": "Pitchdecks",
  "authorName": "Foursquare",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.295,
  "pageNumber": 7,
  "pageCount": 16,
  "prevPage": 6,
  "nextPage": 8,
  "slideType": "product_demo",
  "function": "present_solution",
  "density": "dense",
  "nDataPoints": 15,
  "notes": "The slide uses screenshots of the Foursquare mobile app to illustrate the 'Leaderboard' feature.",
  "elementsJson": [
    "headline_text",
    "paragraph",
    "screenshot"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5f69-752d-a9b8-a1d82451886a/7",
  "deckHref": "/decks/019dd923-5f69-752d-a9b8-a1d82451886a",
  "deckJsonHref": "/decks/019dd923-5f69-752d-a9b8-a1d82451886a.json",
  "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-a1d82451886a#slide-7",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "Think: “high score for Saturday” night. Top scorers each week unlock a special badge and 7-days of bragging rights.",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-a290-75b0-a224-fc92e989fe06",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.72,
        "w": 0.86,
        "x": 0.07,
        "y": 0.21
      },
      "kind": "image",
      "text": "Foursquare app screenshot showing leaderboard",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a929a710-d6ea-424e-b804-9a670c21324b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "User engagement",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-a290-75b0-a225-01140ae191ac",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.06,
        "w": 0.6,
        "x": 0.08,
        "y": 0.11
      },
      "kind": "paragraph",
      "text": "Think: \"high score for Saturday\" night. Top scorers each week unlock a special badge and 7-days of bragging rights.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "abf59bf1-9260-4aa7-94ea-2a04f4e7a12d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.04,
        "w": 0.2,
        "x": 0.08,
        "y": 0.04
      },
      "kind": "title",
      "text": "Leaderboard",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c065b0e1-8284-4b11-9932-ba1f32bd3b13",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 10,
      "from": 3,
      "beatId": "f2ca9f36-155a-4b55-ab5b-c51333954cf2",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Product",
      "beatSlug": "sequoia-pitch-product",
      "evidence": "Demonstration of Foursquare's features",
      "position": 1,
      "confidence": 0.8,
      "parentBeatName": "Evidence",
      "parentBeatSlug": "evidence"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}