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  "documentTitle": "We got an exclusive look at the pitch deck UK fintech Payhawk used to raise $20 million from Klarna backer QED",
  "authorId": "Pitchdecks",
  "authorName": "Payhawk",
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  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
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  "pageNumber": 12,
  "pageCount": 20,
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  "nextPage": 13,
  "slideType": "unfair_advantage",
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  "slideHref": "/slides/019dd923-5f69-752d-a9b8-1f6a8edf6941/12",
  "deckHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941",
  "deckJsonHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941.json",
  "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941#slide-12",
  "components": [
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      "kind": "list",
      "text": "Universal problem shared among every business today\nBest product on the market built extremely efficiently\nTarget customers out of reach of neobanks and smaller players targeting SMEs\nFintech already matching a neobank, so the level-playing field is software where we excel\nStrong retention from customers and good value capture during the buyer’s journey\nOne of the best unit economics on the market for a fintech product due to key deals\nHorizontal play with multiple issuers to cover all countries and currencies with only Amex and Citibank available as options for multinational enterprises\nNo IT resources required for CFOs to push as agenda\nExisting eco-systems to build a strong indirect channel",
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      "kind": "title",
      "text": "Why us",
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  "tools": [
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      "evidence": "Universal problem shared among every business today",
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      "beatId": "43d48b1b-b1b2-49e1-a3de-e00bf4c700c9",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Unfair Advantage",
      "beatSlug": null,
      "evidence": "The unfair advantage is highlighted on page 12.",
      "position": 4,
      "confidence": 0.8,
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  "loops": [
    {
      "to": 12,
      "from": 10,
      "name": "Quick Win Big Bet",
      "slug": "47-quick-win-big-bet",
      "bestFor": "Transformation planning, 100-day plans, resource allocation",
      "matchId": "8a8c5c72-4f54-41d3-9b54-9f2889799313",
      "evidence": "The traction and unfair advantage slides suggest the quick win big bet loop.",
      "position": 2,
      "objective": "What are the key advantages of Payhawk's solution?",
      "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap",
      "confidence": 0.6,
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