{
  "docId": "019dd923-5f69-752d-a9b5-63e2a30310d1",
  "docSlug": "Drq7TDoZWBttjt3dW79I",
  "documentTitle": "Check out the 12-slide pitch deck LottieLab;; a startup banking on the death of GIFs;; used to raise $4 million in fresh funds.",
  "authorId": "Pitchdecks",
  "authorName": "LottieLab",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.779,
  "pageNumber": 4,
  "pageCount": 12,
  "prevPage": 3,
  "nextPage": 5,
  "slideType": "solution",
  "function": "present_solution",
  "density": "dense",
  "nDataPoints": 1,
  "notes": "The slide uses a feature-benefit structure for the four pillars of the platform: Create, Collaborate, Deploy, and Manage.",
  "elementsJson": [
    "headline_text",
    "paragraph",
    "screenshot",
    "icon_grid"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5f69-752d-a9b5-63e2a30310d1/4",
  "deckHref": "/decks/019dd923-5f69-752d-a9b5-63e2a30310d1",
  "deckJsonHref": "/decks/019dd923-5f69-752d-a9b5-63e2a30310d1.json",
  "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b5-63e2a30310d1#slide-4",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "LottieLab is the end-to-end animation editing platform helping product teams create, manage and deploy product animations more collaboratively and upwards of 5 times faster than before.",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-9d66-7639-a086-561321cbfb70",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.45,
        "w": 0.35,
        "x": 0.58,
        "y": 0.04
      },
      "kind": "image",
      "text": "UI showing animation editing layers and keyframes",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f31e26a7-b18c-4dd7-b71a-4962d1b92dad",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.35,
        "w": 0.86,
        "x": 0.07,
        "y": 0.55
      },
      "kind": "list",
      "text": "Create with ease, Collaborate seamlessly, Deploy instantly, Manage at scale",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c62415c2-7409-4c25-9373-3431d8970365",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "speed improvement: 5x",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-9d66-7639-a086-5872a46ac5c8",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.12,
        "w": 0.42,
        "x": 0.07,
        "y": 0.34
      },
      "kind": "paragraph",
      "text": "LottieLab is the end-to-end animation editing platform helping product teams create, manage and deploy product animations more collaboratively and upwards of 5 times faster than before.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "6c176582-34da-4234-ab0a-1d9b00f2f994",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.25,
        "w": 0.25,
        "x": 0.07,
        "y": 0.11
      },
      "kind": "title",
      "text": "That's why we're here",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c134f671-e5a3-438b-8a08-1d7e42cf6928",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 4,
      "from": 4,
      "beatId": "e5df0a85-d4d5-4c50-b95b-898fd4fba8ec",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Solution",
      "beatSlug": "sequoia-pitch-solution",
      "evidence": "Solution slide",
      "position": 1,
      "confidence": 0.8,
      "parentBeatName": "Turn",
      "parentBeatSlug": "turn"
    }
  ],
  "loops": [
    {
      "to": 4,
      "from": 3,
      "name": "Cost Of Inaction",
      "slug": "27-cost-of-inaction",
      "bestFor": "Urgent budget requests, compliance, risk mitigation",
      "matchId": "03214cb4-b5c2-4b3e-bf7d-49bbf08769f7",
      "evidence": "Pain points and solution slides",
      "position": 0,
      "objective": "Implementing UX animation is hard, we have a solution",
      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
      "confidence": 0.7,
      "description": "Quantify what happens if the audience does nothing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}