{
  "docId": "019dd923-5f69-752d-a9b5-0f496521c05e",
  "docSlug": "CnWxVTfVDyYVWedczhDm",
  "documentTitle": "Check out the pitch deck that AI sports app Mustard used to raise $1.7 million to bring elite-level baseball pitching coaching to school kids",
  "authorId": "Pitchdecks",
  "authorName": "Mustard",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.78,
  "pageNumber": 5,
  "pageCount": 14,
  "prevPage": 4,
  "nextPage": 6,
  "slideType": "product_demo",
  "function": "present_solution",
  "density": "dense",
  "nDataPoints": 15,
  "notes": "The slide shows a sequence of 5 app screens: login, camera capture, skeleton overlay, summary dashboard, and detailed report card.",
  "elementsJson": [
    "headline_text",
    "action_title",
    "paragraph",
    "screenshot"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5f69-752d-a9b5-0f496521c05e/5",
  "deckHref": "/decks/019dd923-5f69-752d-a9b5-0f496521c05e",
  "deckJsonHref": "/decks/019dd923-5f69-752d-a9b5-0f496521c05e.json",
  "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b5-0f496521c05e#slide-5",
  "components": [
    {
      "bbox": {
        "h": 0.55,
        "w": 0.8,
        "x": 0.1,
        "y": 0.35
      },
      "kind": "image",
      "text": "Sequence of 5 app screens",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "318acb17-7d8e-4fb0-af5b-568fff03bd52",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.9,
        "x": 0.05,
        "y": 0.22
      },
      "kind": "paragraph",
      "text": "Motion captured from the user's mobile phone quickly runs through the proprietary Mustard AI Engine, providing complex analysis based on 40 years of data captured by famed coach Tom House. Feedback is delivered in easily understandable report cards to players along with actionable next steps towards improvement, offering instructional and inspirational content.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a3202bdc-bb46-445b-8e9d-6dde933cd88c",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.8,
        "x": 0.05,
        "y": 0.15
      },
      "kind": "title",
      "text": "1. AI AND COMPUTER VISION MOTION ANALYSIS – DESCRIPTIVE + PRESCRIPTIVE",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a8496b36-fe85-40fd-a068-025bd3ae4662",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.6,
        "x": 0.05,
        "y": 0.05
      },
      "kind": "title",
      "text": "MUSTARD SUITE OF SOLUTIONS - CONSUMER FREEMIUM APP (B2C)",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ade5fba2-91d3-4cae-80c5-eeab25ae23f6",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 7,
      "from": 4,
      "beatId": "753fdf1f-a6c4-459a-b8cd-24eee83513a9",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Solution",
      "beatSlug": "sequoia-pitch-solution",
      "evidence": "The solution is presented on pages 4-7, showcasing the product demo and suite of solutions",
      "position": 1,
      "confidence": 0.8,
      "parentBeatName": "Turn",
      "parentBeatSlug": "turn"
    }
  ],
  "loops": [
    {
      "to": 7,
      "from": 3,
      "name": "Voice Of Customer",
      "slug": "51-voice-of-customer",
      "bestFor": "Product strategy, customer experience, market research",
      "matchId": "d36a9056-1b29-4074-8bd3-127bae956344",
      "evidence": "The problem statement and solution presentation suggest an understanding of the customer's voice",
      "position": 0,
      "objective": "To understand the needs of school kids and coaches",
      "structure": "What Customers Say (Verbatim) -> The Pattern Across Voices -> The Insight -> The Response",
      "confidence": 0.6,
      "description": "Let customer quotes and feedback drive the narrative and validate the insight"
    },
    {
      "to": 7,
      "from": 4,
      "name": "Analogy",
      "slug": "08-analogy",
      "bestFor": "Complex concepts, new markets, technical explanations for non-experts",
      "matchId": "59d434ab-6ee9-4f84-8dc1-a65442fd246c",
      "evidence": "The product demo and solution presentation use analogies to explain the technology",
      "position": 1,
      "objective": "To explain the adaptive technology",
      "structure": "The Familiar Domain -> Key Parallel -> Applied to Our Situation -> Insight",
      "confidence": 0.5,
      "description": "Explain the unfamiliar through a well-understood parallel domain"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}