{
  "docId": "019dd923-5eff-723e-9be9-8c970f78c1ac",
  "docSlug": "7labJITQoNyMZTlyaOFP",
  "documentTitle": "Here's an exclusive look at the pitch deck cybersecurity startup Teleport used to raise $110 million to become the Bay Area's latest unicorn",
  "authorId": "Pitchdecks",
  "authorName": "Teleport",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.796,
  "pageNumber": 20,
  "pageCount": 27,
  "prevPage": 19,
  "nextPage": 21,
  "slideType": "mission",
  "function": "inspire_vision",
  "density": "balanced",
  "nDataPoints": 0,
  "notes": null,
  "elementsJson": [
    "headline_text",
    "paragraph"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5eff-723e-9be9-8c970f78c1ac/20",
  "deckHref": "/decks/019dd923-5eff-723e-9be9-8c970f78c1ac",
  "deckJsonHref": "/decks/019dd923-5eff-723e-9be9-8c970f78c1ac.json",
  "deckAnchorHref": "/decks/019dd923-5eff-723e-9be9-8c970f78c1ac#slide-20",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "Enable engineers to quickly access any resource anywhere",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-943a-75c5-9ad8-5c2202b94df8",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.25,
        "w": 0.25,
        "x": 0.72,
        "y": 0.705
      },
      "kind": "image",
      "text": null,
      "attrs": null,
      "subkind": "illustration",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "1f9ac058-2949-4c68-8953-d3434c0e5d48",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.65,
        "x": 0.085,
        "y": 0.54
      },
      "kind": "paragraph",
      "text": "Remove the inherent conflict between developer productivity and security",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "25110b9e-bcbd-482c-838f-865c66a5fb41",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.65,
        "x": 0.085,
        "y": 0.295
      },
      "kind": "paragraph",
      "text": "Enable engineers to quickly access any resource anywhere",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "e75443ab-5154-48c2-8fa3-1598a9e75ab4",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.035,
        "w": 0.135,
        "x": 0.085,
        "y": 0.46
      },
      "kind": "title",
      "text": "Our strategy",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "60291137-a479-4caa-a267-a9148350d236",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.035,
        "w": 0.135,
        "x": 0.085,
        "y": 0.215
      },
      "kind": "title",
      "text": "Our mission",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "9a24b234-3fec-4d2a-90cc-9c8a707753f7",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Audience Definition",
      "slug": "audience-definition",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "6f7101e3-daae-4ee2-a0ee-e08b83aad217",
      "evidence": "paragraph/paragraph: Remove the inherent conflict between developer productivity and security",
      "confidence": 0.7
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 20,
      "from": 15,
      "beatId": "a3f3f783-83bc-4977-bd64-53f326d3adf2",
      "arcName": "Problem-Agitate-Solution",
      "arcSlug": "problem-agitate-solution",
      "beatName": "Solution",
      "beatSlug": "problem-agitate-solution-solution-provide-relief",
      "evidence": "Slides 15-20 present the solution and its benefits",
      "position": 2,
      "confidence": 0.8,
      "parentBeatName": "Resolution",
      "parentBeatSlug": "resolution"
    }
  ],
  "loops": [
    {
      "to": 23,
      "from": 20,
      "name": "Golden Circle",
      "slug": "11-golden-circle",
      "bestFor": "Visionary leadership, brand positioning, mission statements",
      "matchId": "07be1b9a-bd61-495c-9d23-6629a8f75923",
      "evidence": "The deck presents Teleport's mission and unfair advantages",
      "position": 1,
      "objective": "Why is Teleport's solution better?",
      "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
      "confidence": 0.6,
      "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}