{
  "docId": "019dd923-5eff-723e-9be8-827ea03615f8",
  "docSlug": "27mH8FKGQpJt4j1oGZhA",
  "documentTitle": "Check out the pitch deck Knowunity;; an edtech startup;; used to raise $10.7 million from A-list investors like World Cup champion;; Mario Götze",
  "authorId": "Pitchdecks",
  "authorName": "Knowunity",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.776,
  "pageNumber": 3,
  "pageCount": 10,
  "prevPage": 2,
  "nextPage": 4,
  "slideType": "problem_statement",
  "function": "frame_problem",
  "density": "balanced",
  "nDataPoints": 0,
  "notes": "Uses a background pattern of repeating text and a photo of a student in a classroom to emphasize the 'stuck in the 80s' theme.",
  "elementsJson": [
    "headline_text",
    "paragraph",
    "photo"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5eff-723e-9be8-827ea03615f8/3",
  "deckHref": "/decks/019dd923-5eff-723e-9be8-827ea03615f8",
  "deckJsonHref": "/decks/019dd923-5eff-723e-9be8-827ea03615f8.json",
  "deckAnchorHref": "/decks/019dd923-5eff-723e-9be8-827ea03615f8#slide-3",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "Education is key, yet often perceived as an antiquated & isolated chore...",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-8f72-733f-af18-26e8ec6ea242",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.72,
        "w": 0.48,
        "x": 0.47,
        "y": 0.18
      },
      "kind": "image",
      "text": null,
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a072c79c-5a35-44db-a32d-e00a9202894b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.4,
        "w": 0.35,
        "x": 0.05,
        "y": 0.3
      },
      "kind": "paragraph",
      "text": "Education is key, yet often perceived as an antiquated & isolated chore... No one wants to read an old text book, when social apps are a click away... Access to high quality education is reserved to a privileged few...",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "fb4805c1-32c3-4ca9-a33c-8f187236a045",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.35,
        "x": 0.05,
        "y": 0.1
      },
      "kind": "title",
      "text": "Education is stuck in the 80s...",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "5bb745e1-d55f-4fb3-8662-375896614235",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 5,
      "from": 3,
      "beatId": "ec9ddb25-f3a0-45c4-8512-00f0fa2fdd25",
      "arcName": "Rags to Riches",
      "arcSlug": "rags-to-riches",
      "beatName": "Rising Success",
      "beatSlug": "rags-to-riches-rising-success",
      "evidence": "The deck highlights Knowunity's growth and traction",
      "position": 1,
      "confidence": 0.8,
      "parentBeatName": "Development",
      "parentBeatSlug": "development"
    }
  ],
  "loops": [
    {
      "to": 4,
      "from": 2,
      "name": "Why Now",
      "slug": "15-why-now",
      "bestFor": "Sales pitches, fundraising, requesting immediate budget approval",
      "matchId": "c78d56dc-7c24-462f-aa77-f39b31cf917e",
      "evidence": "The deck explains the current state of education and the need for change",
      "position": 0,
      "objective": "Why now is the time for Knowunity",
      "structure": "The Context (Trends) -> The Trigger Event -> The Window of Opportunity",
      "confidence": 0.7,
      "description": "Create temporal urgency by proving that the window of opportunity is opening or closing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}