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  "documentTitle": "Check out a rare esports pitch deck which pro-gaming brand Fnatic used to raise $10 million",
  "authorId": "Pitchdecks",
  "authorName": "Fnatic",
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  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.778,
  "pageNumber": 11,
  "pageCount": 13,
  "prevPage": 10,
  "nextPage": 12,
  "slideType": "customer_logos",
  "function": "show_traction",
  "density": "balanced",
  "nDataPoints": 0,
  "notes": "The slide uses a grid-based layout to organize logos into two distinct categories: current partners and recent campaigns.",
  "elementsJson": [
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  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5eff-723e-9be8-3c99efe9672d/11",
  "deckHref": "/decks/019dd923-5eff-723e-9be8-3c99efe9672d",
  "deckJsonHref": "/decks/019dd923-5eff-723e-9be8-3c99efe9672d.json",
  "deckAnchorHref": "/decks/019dd923-5eff-723e-9be8-3c99efe9672d#slide-11",
  "components": [
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      "kind": "image",
      "text": "Logos of AMD, OnePlus, Monster Energy, BMW, Hisense, PariMatch, Just Eat, Twitch, PCSpecialist",
      "attrs": null,
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      "kind": "image",
      "text": "Logos of Gucci, Nike, Unicef, Jack Link's, Bud Light",
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      "kind": "title",
      "text": "WE'RE TRUSTED BY THE WORLD'S BIGGEST BRANDS TO MAKE THEM RELEVANT IN ESPORTS.",
      "attrs": null,
      "subkind": "headline",
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      "kind": "title",
      "text": "RECENT CAMPAIGNS",
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      "kind": "title",
      "text": "CURRENT PARTNERS",
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  "arcBeats": [],
  "loops": [
    {
      "to": 11,
      "from": 11,
      "name": "Voice Of Customer",
      "slug": "51-voice-of-customer",
      "bestFor": "Product strategy, customer experience, market research",
      "matchId": "176c02be-8487-43b2-8cc2-222ad5589474",
      "evidence": "The deck presents Fnatic's customer logos, indicating trust from big brands.",
      "position": 2,
      "objective": "To showcase Fnatic's trusted relationships with big brands",
      "structure": "What Customers Say (Verbatim) -> The Pattern Across Voices -> The Insight -> The Response",
      "confidence": 0.6,
      "description": "Let customer quotes and feedback drive the narrative and validate the insight"
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