{
  "docId": "019dd923-5eff-723e-9be7-f16a1a969fe9",
  "docSlug": "5f60c71329bc09ce",
  "documentTitle": "2024 10 Capital Markets Day",
  "authorId": "Wizz-Air",
  "authorName": "Wizz Air",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.778,
  "pageNumber": 29,
  "pageCount": 52,
  "prevPage": 28,
  "nextPage": 30,
  "slideType": "kpi_dashboard",
  "function": "quantify_impact",
  "density": "dense",
  "nDataPoints": 36,
  "notes": "The chart highlights a benchmark of 80% for CEE markets.",
  "elementsJson": [
    "headline_text",
    "bar_chart_grouped",
    "bar_chart_grouped",
    "logo_grid"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5eff-723e-9be7-f16a1a969fe9/29",
  "deckHref": "/decks/019dd923-5eff-723e-9be7-f16a1a969fe9",
  "deckJsonHref": "/decks/019dd923-5eff-723e-9be7-f16a1a969fe9.json",
  "deckAnchorHref": "/decks/019dd923-5eff-723e-9be7-f16a1a969fe9#slide-29",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "Strong brand awareness in core CEE (80%+ considered positive) and increasing trend in WE & UAE",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-880d-72b9-895d-02cd0c99d51b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.5,
        "w": 0.45,
        "x": 0.52,
        "y": 0.28
      },
      "kind": "chart",
      "text": "WIZZ Brand Awareness % - WE & UAE",
      "attrs": null,
      "subkind": "bar-grouped",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "87e2af2b-d1bf-4bf9-87a0-1de07dca6527",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.5,
        "w": 0.45,
        "x": 0.04,
        "y": 0.28
      },
      "kind": "chart",
      "text": "WIZZ Brand Awareness % - CEE",
      "attrs": null,
      "subkind": "bar-grouped",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d26fbe1f-3117-4adc-856f-0ad93beddf98",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.22,
        "x": 0.39,
        "y": 0.87
      },
      "kind": "legend",
      "text": "2021 2022 2023 2024",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "46254105-5576-41fd-9ce5-641b9f448f8d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Brand Awareness %: 80%",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-880d-72b9-895d-062e28a01a27",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.06,
        "w": 0.8,
        "x": 0.04,
        "y": 0.1
      },
      "kind": "title",
      "text": "Strong brand awareness in core CEE (80%+ considered positive) and increasing trend in WE & UAE",
      "attrs": null,
      "subkind": "action-title",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "497fb6d0-3610-484c-b59e-9afea2e69ee3",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.25,
        "x": 0.04,
        "y": 0.04
      },
      "kind": "title",
      "text": "Building the brand",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "59cb0cdf-e65a-4941-baa0-4a8b7c8dcd41",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Action Titles",
      "slug": "action-titles",
      "agent": "Architect",
      "layer": "slide",
      "matchId": "158c88ff-e73e-4d5c-b64f-7c4b24e4b179",
      "evidence": "title/action-title: Strong brand awareness in core CEE (80%+ considered positive) and increasing trend in WE & UAE",
      "confidence": 0.8
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 52,
      "from": 29,
      "beatId": "67cd8358-5db4-46c0-805e-80c73d078c24",
      "arcName": "The Consultant's Gambit",
      "arcSlug": "consultants-gambit",
      "beatName": "Impact & Next Steps",
      "beatSlug": "consultants-gambit-impact-next-steps",
      "evidence": "The document concludes with a summary and a call to action",
      "position": 4,
      "confidence": 0.8,
      "parentBeatName": "Resolution",
      "parentBeatSlug": "resolution"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}