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  "documentTitle": "2024 Annual Report",
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      "text": "We intend to operate as an asset-light organisation and see opportunities in the implementation of our asset-right strategy in our Hotels & Resorts and Cruises businesses.",
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      "text": "FINANCIAL YEAR 2024 COMBINED MANAGEMENT REPORT\n23 TUI Group Strategy\n27 Corporate Profile\n34 Risk Report\n50 Overall Assessment by the Executive Board and Report on expected Developments\n54 Business Review\n76 Non-Financial Group Declaration of TUI Group\n105 Annual financial Statements of TUI AG\n108 Information required under Takeover Law\n111 TUI Share\n115 Report in accordance with recommendations of TCFD\nCORPORATE GOVERNANCE\nCONSOLIDATED FINANCIAL STATEMENTS AND NOTES",
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      "text": "CLIMATE-RELATED OPPORTUNITIES\nAs short- to medium-term opportunities, we have identified more efficient aircraft and cruise ships as well as a shift to renewable energy sources in Hotels & Resorts as a way to reduce our operating costs in connection with CO2 emissions. A further opportunity to enhance our competitive position will be to offer lower-emission air travel, cruises and hotel stays.",
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      "text": "OPERATIONAL OPPORTUNITIES\nWe intend to operate as an asset-light organisation and see opportunities in the implementation of our asset-right strategy in our Hotels & Resorts and Cruises businesses. In addition to the targeted increase in customer volumes in Markets + Airline, we see opportunities in the planned maximisation of customer lifetime value by leveraging synergies between our two business segments while reducing our distribution costs. This approach will be based on the continued strengthening of the TUI brand in existing and new customer segments and our efforts to leverage our brand image for our growth products (e.g. city tours, hotel-only and experiences).",
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      "text": "In Summer 2024, we again expanded our season for selected destinations in Türkiye and Greece, a move that was well received by our customers. In the long term, we expect to be able to extend the season more often and in a larger number of destinations. This is in line with a shift in consumer preferences away from peak seasons during which heat waves may occur to off-peak seasons during which the weather is still very favourable for travel. Thanks to our flexible business model, we are able to offer new destinations in response to changing weather conditions, e. g. more travel to destinations around the Baltic Sea. We will continue to monitor these trends and incorporate them in our strategic and operational planning.",
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