{
  "docId": "019dd923-5eff-723e-9be7-6d0297f9c735",
  "docSlug": "7db0ff194fd64846",
  "documentTitle": "2023 08 Investor Presentation",
  "authorId": "MakeMyTrip",
  "authorName": "MakeMyTrip",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.333,
  "pageNumber": 12,
  "pageCount": 23,
  "prevPage": 11,
  "nextPage": 13,
  "slideType": "client_example",
  "function": "illustrate_case",
  "density": "dense",
  "nDataPoints": 3,
  "notes": "Slide showcases a two-sided marketplace model (B2C and B2B).",
  "elementsJson": [
    "headline_text",
    "screenshot",
    "bullet_list",
    "big_number",
    "icon_grid"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5eff-723e-9be7-6d0297f9c735/12",
  "deckHref": "/decks/019dd923-5eff-723e-9be7-6d0297f9c735",
  "deckJsonHref": "/decks/019dd923-5eff-723e-9be7-6d0297f9c735.json",
  "deckAnchorHref": "/decks/019dd923-5eff-723e-9be7-6d0297f9c735#slide-12",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "Hosting Over 50% of Inventory in India's Private Bus Market",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-78b3-706b-b201-4e7cf7a624fe",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.35,
        "w": 0.53,
        "x": 0.02,
        "y": 0.15
      },
      "kind": "image",
      "text": "Consumer Booking Platform UI",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "7d1f2b46-7262-4b30-be35-67aea9102cc7",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.35,
        "w": 0.53,
        "x": 0.02,
        "y": 0.6
      },
      "kind": "image",
      "text": "Supplier Distribution Platform UI",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "fd75ec75-553a-490f-a3d4-b3b04ca9df83",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.5,
        "w": 0.4,
        "x": 0.58,
        "y": 0.13
      },
      "kind": "list",
      "text": "Leading Bus Ticketing Brand with Superior Customer Experience; Comprehensive Selection & Choice of Intercity Bus Operators; Live Bus Tracking & Fleet Management Platform; Supplier Platform for Bus Operators; Travel Agent & API Distribution Platform; India playbook replicated in International markets",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "e3083db2-19d5-4954-9a97-82ecc0a3a41b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.2,
        "w": 0.12,
        "x": 0.86,
        "y": 0.7
      },
      "kind": "metric",
      "text": "250+ MN bus tickets sold since FY18",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "21a533c0-0520-4627-a5d0-f5d4dea3f671",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.2,
        "w": 0.12,
        "x": 0.72,
        "y": 0.7
      },
      "kind": "metric",
      "text": "5,000+ network of bus operators worldwide",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "267f15f9-5151-46c0-a559-f4003dcd7a24",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.2,
        "w": 0.12,
        "x": 0.58,
        "y": 0.7
      },
      "kind": "metric",
      "text": "38+ MN happy customers globally",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "283026aa-13e3-4dfa-a8dc-42f267b3cd37",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Bus tickets sold: 250+ MN",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-78b3-706b-b201-52634645a953",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.96,
        "x": 0.02,
        "y": 0.02
      },
      "kind": "title",
      "text": "redBus – Leading Bus Ticketing Brand with Full Stack Technology Solutions",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "82b62c14-2337-4cb9-bda6-16b624645b67",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Audience Definition",
      "slug": "audience-definition",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "c7796721-3207-40f7-81f3-d796af2fd2b3",
      "evidence": "Leading Bus Ticketing Brand with Superior Customer Experience; Comprehensive Selection & Choice of Intercity Bus Operators; Live Bus Tracking & Fleet Management Platform; Supplier Platform for Bus Operators;",
      "confidence": 0.7
    },
    {
      "name": "Value Proposition Canvas",
      "slug": "value-proposition-canvas",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "4ecca6bb-d45f-4be2-abab-6c5609ac0c71",
      "evidence": "Hosting Over 50% of Inventory in India's Private Bus Market",
      "confidence": 0.5
    }
  ],
  "frameworks": [],
  "arcBeats": [],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}