{
  "docId": "019dd923-5eff-723e-9be7-5d6e73ab277d",
  "docSlug": "f9e84ffd149e06c5",
  "documentTitle": "2025 Annual Report",
  "authorId": "Lufthansa",
  "authorName": "Lufthansa Group",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.414,
  "pageNumber": 69,
  "pageCount": 414,
  "prevPage": 68,
  "nextPage": 70,
  "slideType": "data_table",
  "function": "analyze_data",
  "density": "dense",
  "nDataPoints": 48,
  "notes": "Page 069 from Lufthansa Group Annual Report 2025.",
  "elementsJson": [
    "paragraph",
    "data_table",
    "kpi_table"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5eff-723e-9be7-5d6e73ab277d/69",
  "deckHref": "/decks/019dd923-5eff-723e-9be7-5d6e73ab277d",
  "deckJsonHref": "/decks/019dd923-5eff-723e-9be7-5d6e73ab277d.json",
  "deckAnchorHref": "/decks/019dd923-5eff-723e-9be7-5d6e73ab277d#slide-69",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "Revenue in the Logistics business segment rose by 4% to EUR 3,403m in the 2025 financial year.",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-7323-76ab-8d12-b73851096eb5",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Net traffic revenue: 3,189m",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-7323-76ab-8d12-b8a345ba1fae",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.28,
        "x": 0.68,
        "y": 0.47
      },
      "kind": "paragraph",
      "text": "Revenue up 4% year-on-year. Revenue in the Logistics business segment rose by 4% to EUR 3,403m in the 2025 financial year.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "104dc699-1a40-406b-9d9c-0e5f12d8a7a2",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.12,
        "w": 0.28,
        "x": 0.08,
        "y": 0.22
      },
      "kind": "paragraph",
      "text": "Lufthansa Cargo registers positive course of business. In the Logistics business segment, the positive operating and financial trend which was already apparent in the second half of 2024 continued in the 2025 financial year.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f15f4196-8d39-46e0-bbdd-1ca1edbeeee8",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.28,
        "x": 0.08,
        "y": 0.68
      },
      "kind": "table",
      "text": "T037 Traffic figures and operating figures Logistics",
      "attrs": null,
      "subkind": "data",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "49bef50a-a4f3-4bbb-82c6-ffb18a2f3a30",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.22,
        "w": 0.54,
        "x": 0.38,
        "y": 0.18
      },
      "kind": "table",
      "text": "T038 Trends in traffic regions Logistics",
      "attrs": null,
      "subkind": "data",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "839a8049-5834-4dca-8e9c-3f5403ff526b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.02,
        "w": 0.15,
        "x": 0.68,
        "y": 0.43
      },
      "kind": "title",
      "text": "Financial performance",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "173108c9-92e2-44b1-a2c5-ac8a71565159",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.02,
        "w": 0.22,
        "x": 0.08,
        "y": 0.18
      },
      "kind": "title",
      "text": "Operating performance",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "3e04beec-4e4b-472c-8be0-016085bcd191",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 77,
      "from": 1,
      "beatId": "019debc8-a14d-75be-b168-7b058245feaa",
      "arcName": "The Triple Take",
      "arcSlug": "triple-take",
      "beatName": "The Facts (What)",
      "beatSlug": null,
      "evidence": "Cover, key figures, board letter, history, share, strategy, fleet, segment results",
      "position": 1,
      "confidence": 60,
      "parentBeatName": null,
      "parentBeatSlug": null
    },
    {
      "to": 92,
      "from": 41,
      "beatId": "019debc8-a246-719d-9533-165603d2bf40",
      "arcName": "The Consultant's Gambit",
      "arcSlug": "consultants-gambit",
      "beatName": "Evidence & Proof",
      "beatSlug": null,
      "evidence": "Detailed segment performance, financial reconciliations, risk register",
      "position": 4,
      "confidence": 50,
      "parentBeatName": null,
      "parentBeatSlug": null
    }
  ],
  "loops": [
    {
      "to": 77,
      "from": 54,
      "name": "Segmentation Split",
      "slug": "34-segmentation-split",
      "bestFor": "Customer analysis, market research, resource allocation",
      "matchId": "019debc8-a338-7627-844c-6cd1350e0543",
      "evidence": "Three explicit segment chapters with parallel KPI tables for PA (p.54-66), Logistics (p.67-70), MRO (p.71-77)",
      "position": 6,
      "objective": "Split aggregate group results into Passenger Airlines/Logistics/MRO segments",
      "structure": "The Aggregate View -> Segment A Behavior -> Segment B Behavior -> The Insight in the Difference",
      "confidence": 80,
      "description": "Divide a whole into meaningful segments to reveal hidden patterns"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}