{
  "docId": "019dd923-5eff-723e-9be7-5d6e73ab277d",
  "docSlug": "f9e84ffd149e06c5",
  "documentTitle": "2025 Annual Report",
  "authorId": "Lufthansa",
  "authorName": "Lufthansa Group",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.414,
  "pageNumber": 24,
  "pageCount": 414,
  "prevPage": 23,
  "nextPage": 25,
  "slideType": "executive_summary",
  "function": "summarize",
  "density": "dense",
  "nDataPoints": 3,
  "notes": "Page 024 from Lufthansa Group Annual Report 2025.",
  "elementsJson": [
    "headline_text",
    "paragraph",
    "icon_grid",
    "bullet_list"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5eff-723e-9be7-5d6e73ab277d/24",
  "deckHref": "/decks/019dd923-5eff-723e-9be7-5d6e73ab277d",
  "deckJsonHref": "/decks/019dd923-5eff-723e-9be7-5d6e73ab277d.json",
  "deckAnchorHref": "/decks/019dd923-5eff-723e-9be7-5d6e73ab277d#slide-24",
  "components": [
    {
      "bbox": {
        "h": 0.03,
        "w": 0.57,
        "x": 0.08,
        "y": 0.21
      },
      "kind": "callout",
      "text": "Sustainable increase of Company value",
      "attrs": null,
      "subkind": "primary",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b8f475b9-3c70-4f22-8f5d-bcf7037f672a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "callout",
      "text": "Lufthansa Group announces new mid-term financial targets at its Capital Markets Day, which took place in Munich on 29 September 2025, the Lufthansa Group set out its strategic orientation and published new mid-term financial targets.",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-7323-76ab-8d10-6c9ff7250923",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.25,
        "w": 0.57,
        "x": 0.08,
        "y": 0.27
      },
      "kind": "list",
      "text": "Sustainable value creation, Generation of strong free cash flows, Maintain financial stability",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "fb413b00-15ec-4a3e-ab6c-1bfe84bded44",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Adjusted EBIT margin: 8% to 10%",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-7323-76ab-8d10-7334b53327a7",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.45,
        "w": 0.25,
        "x": 0.68,
        "y": 0.18
      },
      "kind": "paragraph",
      "text": "Lufthansa Group announces new mid-term financial targets... Adjusted EBIT margin of 8% to 10%, Pre-tax Adjusted ROCE of 15% to 20%, Adjusted free cash flow of over EUR 2.5bn",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b75f2e5e-87a7-4670-8b89-9f6a46da1de9",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.25,
        "w": 0.57,
        "x": 0.08,
        "y": 0.62
      },
      "kind": "paragraph",
      "text": "Finance Transformation Programme is intended to deliver improvements in the area of finance...",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "fba622a9-aee3-426a-8bd6-340a9d0d1435",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.02,
        "w": 0.15,
        "x": 0.08,
        "y": 0.18
      },
      "kind": "title",
      "text": "C06 Financial Strategy",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a08ddd89-4b3f-4f49-86c9-8b6ec31b5b21",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Call to action",
      "slug": "call-to-action",
      "agent": null,
      "layer": "slide",
      "matchId": "27ba0339-47e2-4c6b-8c52-1f38ce40a58f",
      "evidence": "The slide mentions new mid-term financial targets, which could be seen as a call to action for investors and stakeholders.",
      "confidence": 0.6
    },
    {
      "name": "Concrete Language",
      "slug": "concrete-language",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "019debc8-a612-70d9-8887-993199bb2376",
      "evidence": "Concrete targets: 'Adjusted EBIT margin 8-10%, ROCE 15-20%, FCF >€2.5bn'",
      "confidence": 65
    },
    {
      "name": "Visual Hierarchy",
      "slug": "visual-hierarchy",
      "agent": "Designer",
      "layer": "slide",
      "matchId": "019debc8-a5ec-7649-a8d4-a54d92ba63cc",
      "evidence": "C06 Financial Strategy diagram with three labelled pillar tiles",
      "confidence": 70
    }
  ],
  "frameworks": [
    {
      "name": "Three Pillars Framework",
      "slug": null,
      "matchId": "019debc8-aab3-739d-849f-42dff5a228cd",
      "evidence": "C06 Financial Strategy explicitly uses three labelled pillars",
      "confidence": 80
    }
  ],
  "arcBeats": [
    {
      "to": 77,
      "from": 1,
      "beatId": "019debc8-a14d-75be-b168-7b058245feaa",
      "arcName": "The Triple Take",
      "arcSlug": "triple-take",
      "beatName": "The Facts (What)",
      "beatSlug": null,
      "evidence": "Cover, key figures, board letter, history, share, strategy, fleet, segment results",
      "position": 1,
      "confidence": 60,
      "parentBeatName": null,
      "parentBeatSlug": null
    },
    {
      "to": 33,
      "from": 1,
      "beatId": "019debc8-a1de-7162-8cdf-c2397d4a891c",
      "arcName": "The Consultant's Gambit",
      "arcSlug": "consultants-gambit",
      "beatName": "Situation & Context",
      "beatSlug": null,
      "evidence": "Cover, key figures, board letter, history, principles, strategy intro",
      "position": 1,
      "confidence": 50,
      "parentBeatName": null,
      "parentBeatSlug": null
    }
  ],
  "loops": [
    {
      "to": 27,
      "from": 22,
      "name": "Build Up",
      "slug": "33-build-up",
      "bestFor": "Pricing justification, cost estimation, market sizing",
      "matchId": "019debc8-a2cf-74b2-bf54-8253af97a21e",
      "evidence": "Three-pillar financial strategy (value creation + cash flow + stability) accumulates to mid-term targets",
      "position": 3,
      "objective": "Build up of strategic transformation pillars and mid-term financial targets",
      "structure": "The Base -> Add Component A -> Add Component B -> Add Component C -> The Total",
      "confidence": 65,
      "description": "Start from zero and add components to arrive at a total"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}