{
  "docId": "019dd923-5eff-723e-9be7-37f7c0f122f4",
  "docSlug": "fbc35e81350981fa",
  "documentTitle": "2025 03 JetForward Strategy",
  "authorId": "JetBlue",
  "authorName": "JetBlue",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.778,
  "pageNumber": 11,
  "pageCount": 19,
  "prevPage": 10,
  "nextPage": 12,
  "slideType": "diagnosis",
  "function": "diagnose",
  "density": "balanced",
  "nDataPoints": 1,
  "notes": "Uses a problem-solution framework to address operational and financial challenges.",
  "elementsJson": [
    "comparison_table",
    "icon_grid"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5eff-723e-9be7-37f7c0f122f4/11",
  "deckHref": "/decks/019dd923-5eff-723e-9be7-37f7c0f122f4",
  "deckJsonHref": "/decks/019dd923-5eff-723e-9be7-37f7c0f122f4.json",
  "deckAnchorHref": "/decks/019dd923-5eff-723e-9be7-37f7c0f122f4#slide-11",
  "components": [
    {
      "bbox": null,
      "kind": "framework",
      "text": "Problem-Solution Mapping",
      "attrs": null,
      "subkind": "instance",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "db71e2a3-ecb2-4450-a5bd-36975ba063c9",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Capital expenditures: $3B",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-7321-74b0-ac87-8af770a76337",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.15,
        "x": 0.05,
        "y": 0.95
      },
      "kind": "source-note",
      "text": "(1) Air Traffic Control.",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "44748230-7332-4d47-bcd8-ad5f1da6dba1",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.75,
        "w": 0.9,
        "x": 0.05,
        "y": 0.18
      },
      "kind": "table",
      "text": "Core Strategic Headwinds and Solutions table",
      "attrs": null,
      "subkind": "data",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "0c8a0240-a4b4-4ee2-b189-3ccbeac7c946",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.5,
        "x": 0.05,
        "y": 0.05
      },
      "kind": "title",
      "text": "Acting With Urgency to Address Headwinds",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ff91f2fe-de97-4556-8bb4-b9cebaf16b5b",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [
    {
      "name": "before-after-bridge",
      "slug": null,
      "matchId": "58806300-e7aa-4336-b94b-3b9cf80b1d0e",
      "evidence": "Maps specific business headwinds to corresponding strategic solutions.",
      "confidence": 0.8
    }
  ],
  "arcBeats": [
    {
      "to": 12,
      "from": 11,
      "beatId": "c061fab0-96df-4cc3-90f1-bf376926fa72",
      "arcName": "The Consultant's Gambit",
      "arcSlug": "consultants-gambit",
      "beatName": "Problem & Complication",
      "beatSlug": "consultants-gambit-problem-complication",
      "evidence": "The diagnosis and key messages sections highlight the challenges and areas for improvement",
      "position": 1,
      "confidence": 0.8,
      "parentBeatName": "Complication",
      "parentBeatSlug": "complication"
    }
  ],
  "loops": [
    {
      "to": 12,
      "from": 11,
      "name": "Cost Of Inaction",
      "slug": "27-cost-of-inaction",
      "bestFor": "Urgent budget requests, compliance, risk mitigation",
      "matchId": "d90280a7-6691-4df9-95bb-be5681674b20",
      "evidence": "The diagnosis section emphasizes the need for action",
      "position": 0,
      "objective": "Highlight the importance of addressing headwinds",
      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
      "confidence": 0.6,
      "description": "Quantify what happens if the audience does nothing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}