{
  "docId": "019dd923-5eff-723e-9be7-076aa7f05457",
  "docSlug": "27e97289e4447916",
  "documentTitle": "2025 FY Presentation Final",
  "authorId": "IAG",
  "authorName": "IAG",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.414,
  "pageNumber": 9,
  "pageCount": 38,
  "prevPage": 8,
  "nextPage": 10,
  "slideType": "section_divider",
  "function": "transition",
  "density": "sparse",
  "nDataPoints": 0,
  "notes": null,
  "elementsJson": [
    "headline_text",
    "photo"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5eff-723e-9be7-076aa7f05457/9",
  "deckHref": "/decks/019dd923-5eff-723e-9be7-076aa7f05457",
  "deckJsonHref": "/decks/019dd923-5eff-723e-9be7-076aa7f05457.json",
  "deckAnchorHref": "/decks/019dd923-5eff-723e-9be7-076aa7f05457#slide-9",
  "components": [
    {
      "bbox": {
        "h": 0.54,
        "w": 0.5,
        "x": 0,
        "y": 0.46
      },
      "kind": "image",
      "text": null,
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "174dec33-22a8-4caa-ab5a-1bf915b87939",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.54,
        "w": 0.5,
        "x": 0.5,
        "y": 0.46
      },
      "kind": "image",
      "text": null,
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "34003ca6-355d-4e93-845e-4129dec2bdbb",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.13,
        "w": 0.3,
        "x": 0.04,
        "y": 0.32
      },
      "kind": "paragraph",
      "text": "Nicholas Cadbury\nChief Financial and\nSustainability Officer",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "fba28580-22c9-4c28-8f47-5a2aa23b71ed",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.11,
        "w": 0.48,
        "x": 0.04,
        "y": 0.16
      },
      "kind": "title",
      "text": "Financial results",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b5ec722b-a2fc-4301-9d4b-a04c7984712d",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 9,
      "from": 5,
      "beatId": "74b1c1d0-dc5e-4af2-b48b-5cc73e59b7ef",
      "arcName": "Monroe's Motivated Sequence",
      "arcSlug": "monroes-sequence",
      "beatName": "Need",
      "beatSlug": "monroes-sequence-need",
      "evidence": "The deck presents IAG's financial performance and strategy to address the audience's need for information",
      "position": 1,
      "confidence": 0.8,
      "parentBeatName": "Complication",
      "parentBeatSlug": "complication"
    }
  ],
  "loops": [
    {
      "to": 11,
      "from": 5,
      "name": "Pattern Hunter",
      "slug": "02-pattern-hunter",
      "bestFor": "Time-pressed audiences, building consensus, when data is strong",
      "matchId": "178c2aab-726f-40cc-85cc-bf10fd7378d2",
      "evidence": "The deck presents various KPIs and financial metrics to illustrate IAG's performance",
      "position": 0,
      "objective": "What are the key drivers of IAG's financial performance?",
      "structure": "Evidence A -> Evidence B -> Evidence C -> Pattern/Conclusion",
      "confidence": 0.6,
      "description": "Group multiple pieces of evidence that together point to a pattern or conclusion"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}