{
  "docId": "019dd923-5eff-723e-9be6-bec593089b39",
  "docSlug": "4d7b79f56bb62d1d",
  "documentTitle": "2024 10 Investor Presentation",
  "authorId": "Hilton",
  "authorName": "Hilton",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.333,
  "pageNumber": 6,
  "pageCount": 16,
  "prevPage": 5,
  "nextPage": 7,
  "slideType": "key_messages",
  "function": "summarize",
  "density": "dense",
  "nDataPoints": 0,
  "notes": null,
  "elementsJson": [
    "headline_text",
    "paragraph",
    "bullet_list"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5eff-723e-9be6-bec593089b39/6",
  "deckHref": "/decks/019dd923-5eff-723e-9be6-bec593089b39",
  "deckJsonHref": "/decks/019dd923-5eff-723e-9be6-bec593089b39.json",
  "deckAnchorHref": "/decks/019dd923-5eff-723e-9be6-bec593089b39#slide-6",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "Our Hilton Honors app is one example of how we offer end-to-end experiences for guests.",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-6d57-725a-b2a5-0eeb1b8c7173",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.04,
        "w": 0.1,
        "x": 0.86,
        "y": 0.065
      },
      "kind": "image",
      "text": "Hilton",
      "attrs": null,
      "subkind": "logo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "752aef11-a4fc-494c-8f48-1b5421a1c0fd",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.35,
        "w": 0.9,
        "x": 0.05,
        "y": 0.3
      },
      "kind": "list",
      "text": "Our Digital Key and welcome experience empower guests to pick their room before arrival and bypass the front desk\nDigital Key Share allows more than one guest to access their room's Digital Key\nConnected Room enables guests to control entertainment options using their mobile device\nWe partner with services like Netflix to allow guests to stream their favorite content\nDigital Check-Out gives guests the convenience of checking out of their room in the app\nConfirmed Connecting Rooms allows guests to easily book and instantly confirm at least two adjoining rooms through our website or app",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "2442dae6-a8bd-4d29-9ab6-098b0320faa4",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.06,
        "w": 0.9,
        "x": 0.05,
        "y": 0.17
      },
      "kind": "paragraph",
      "text": "We are one of the most innovative hotel companies, leading in delivering personalized experiences for guests in every interaction they have with Hilton",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "100f814a-1c60-4ddb-bda8-85564b375379",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.9,
        "x": 0.05,
        "y": 0.26
      },
      "kind": "paragraph",
      "text": "Our Hilton Honors app is one example of how we offer end-to-end experiences for guests:",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "1af44204-71fb-4ac3-b3c4-ce7951c4d64e",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.75,
        "x": 0.05,
        "y": 0.07
      },
      "kind": "title",
      "text": "1. INDUSTRY-LEADING PORTFOLIO OF BRANDS",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "1d88494a-f78a-4b98-bf09-16ab823c2b39",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 7,
      "from": 5,
      "beatId": "cc3d40c0-c196-4371-9199-a907eb4276f4",
      "arcName": "The Consultant's Gambit",
      "arcSlug": "consultants-gambit",
      "beatName": "Evidence & Proof",
      "beatSlug": "consultants-gambit-evidence-proof",
      "evidence": "The KPI dashboard, key messages, and industry trends provide evidence of Hilton's strengths.",
      "position": 2,
      "confidence": 0.8,
      "parentBeatName": "Evidence",
      "parentBeatSlug": "evidence"
    }
  ],
  "loops": [
    {
      "to": 7,
      "from": 4,
      "name": "Golden Circle",
      "slug": "11-golden-circle",
      "bestFor": "Visionary leadership, brand positioning, mission statements",
      "matchId": "f7cf8cec-ebc0-46bb-aeb3-dca48d7a6acf",
      "evidence": "The market landscape and key messages explain the 'why' and 'what' of Hilton's position.",
      "position": 1,
      "objective": "To explain why Hilton's portfolio is industry-leading and its implications.",
      "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
      "confidence": 0.6,
      "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}