{
  "docId": "019dd923-5eff-723e-9be6-49b04ad1e153",
  "docSlug": "7dc102214df3c5f4",
  "documentTitle": "2023 Global Report",
  "authorId": "Amadeus",
  "authorName": "Amadeus",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.294,
  "pageNumber": 94,
  "pageCount": 223,
  "prevPage": 93,
  "nextPage": 95,
  "slideType": "industry_trends",
  "function": "summarize",
  "density": "dense",
  "nDataPoints": 0,
  "notes": "Includes a reference to 'data mesh' architecture and specific AI use cases in flight management and pricing.",
  "elementsJson": [
    "headline_text",
    "paragraph",
    "bullet_list",
    "callout_box"
  ],
  "metadataConfidence": 0.95,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5eff-723e-9be6-49b04ad1e153/94",
  "deckHref": "/decks/019dd923-5eff-723e-9be6-49b04ad1e153",
  "deckJsonHref": "/decks/019dd923-5eff-723e-9be6-49b04ad1e153.json",
  "deckAnchorHref": "/decks/019dd923-5eff-723e-9be6-49b04ad1e153#slide-94",
  "components": [
    {
      "bbox": {
        "h": 0.03,
        "w": 0.3,
        "x": 0.53,
        "y": 0.6
      },
      "kind": "callout",
      "text": "See p. 133, \"Environmental sustainability value proposition.\"",
      "attrs": null,
      "subkind": "primary",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "3953e5ad-4665-4985-940e-9e58b6b53e88",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "callout",
      "text": "We believe that our global approach to data and analytics is the basis for a positive feedback loop: the more data, the more relevant the pattern analysis, in turn feeding back transactions with contextual information and generating more data.",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-5bea-70fa-aedb-bd8cfcbea37c",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.2,
        "w": 0.38,
        "x": 0.53,
        "y": 0.295
      },
      "kind": "list",
      "text": "Flight management to improve fuel load and optimize cargo\nSchedule recovery to rebook passengers affected by delayed or canceled flights\nShopping and low-fare search products that minimize central processing unit (CPU) utilization\nAncillary dynamic pricing to maximize the revenue generated from ancillary service sales",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f66cd084-fcf5-4a66-b1f6-25406d4b0727",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.12,
        "w": 0.38,
        "x": 0.09,
        "y": 0.3
      },
      "kind": "paragraph",
      "text": "Our customers' expectations regarding offers and sales systems are very high. They don't want raw data but insightful information on behaviors and patterns that can help them create the right offer for the right customers and boost sales conversion.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "11d65688-beff-458e-9e7d-9e2e30e507b7",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.12,
        "w": 0.38,
        "x": 0.09,
        "y": 0.58
      },
      "kind": "paragraph",
      "text": "To support this growing need for data-driven applications, we're moving to a cloud-based big data platform. We're taking this opportunity to embrace a new paradigm called \"data mesh\" based on the following principles: domain-driven ownership of data, data as a product and self-service data platforms.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4417af88-0e52-41f9-b35c-4e632fe40caf",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.38,
        "x": 0.09,
        "y": 0.42
      },
      "kind": "paragraph",
      "text": "Amadeus has long been building data management applications offering our customers a comprehensive view of their travelers and the travel business environment.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "54807199-4742-4823-bafa-dd098b26d20f",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.06,
        "w": 0.35,
        "x": 0.09,
        "y": 0.13
      },
      "kind": "title",
      "text": "Advanced data analytics and business intelligence",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "2035f225-821f-4e50-9361-91cae273a9c1",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Data Story Arc",
      "slug": "data-story-arc",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "f8ad9e15-2557-43e1-994c-1617e23e68c0",
      "evidence": "To support this growing need for data-driven applications, we're moving to a cloud-based big data platform.",
      "confidence": 0.7
    }
  ],
  "frameworks": [
    {
      "name": "data-mesh",
      "slug": null,
      "matchId": "2e8870e5-dbef-4121-b95d-75640892d58e",
      "evidence": "Mentioned as a new paradigm for data management based on domain-driven ownership.",
      "confidence": 0.9
    }
  ],
  "arcBeats": [
    {
      "to": 102,
      "from": 26,
      "beatId": "019dd95a-07a7-7579-bd62-dc6aa7b2dfaa",
      "arcName": "The Consultant's Gambit",
      "arcSlug": "consultants-gambit",
      "beatName": "Solution & Approach",
      "beatSlug": "consultants-gambit-solution-approach",
      "evidence": "Profile, business areas, technology, innovation ecosystem.",
      "position": 3,
      "confidence": 55,
      "parentBeatName": "Turn",
      "parentBeatSlug": "turn"
    },
    {
      "to": 184,
      "from": 17,
      "beatId": "019dd95a-07a7-7579-bd62-edba7c784e3c",
      "arcName": "The Triple Take",
      "arcSlug": "triple-take",
      "beatName": "The Implications (So What)",
      "beatSlug": "triple-take-the-implications-so-what",
      "evidence": "Trends, business response, ESG and governance commentary.",
      "position": 2,
      "confidence": 45,
      "parentBeatName": "Reflection",
      "parentBeatSlug": "reflection"
    }
  ],
  "loops": [
    {
      "to": 94,
      "from": 86,
      "name": "Build Up",
      "slug": "33-build-up",
      "bestFor": "Pricing justification, cost estimation, market sizing",
      "matchId": "019dd95a-08f8-7619-ac2b-f0c3948c9fe0",
      "evidence": "Engineering, methodology, cloud, data centers, security, APIs, analytics layered.",
      "position": 8,
      "objective": "Stack technology capabilities",
      "structure": "The Base -> Add Component A -> Add Component B -> Add Component C -> The Total",
      "confidence": 65,
      "description": "Start from zero and add components to arrive at a total"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}