{
  "docId": "019dd923-5eff-723e-9be6-49b04ad1e153",
  "docSlug": "7dc102214df3c5f4",
  "documentTitle": "2023 Global Report",
  "authorId": "Amadeus",
  "authorName": "Amadeus",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.294,
  "pageNumber": 50,
  "pageCount": 223,
  "prevPage": 49,
  "nextPage": 51,
  "slideType": "industry_trends",
  "function": "establish_context",
  "density": "dense",
  "nDataPoints": 6,
  "notes": "Includes GRI reporting references and impact icons.",
  "elementsJson": [
    "headline_text",
    "paragraph",
    "icon_grid"
  ],
  "metadataConfidence": 0.95,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5eff-723e-9be6-49b04ad1e153/50",
  "deckHref": "/decks/019dd923-5eff-723e-9be6-49b04ad1e153",
  "deckJsonHref": "/decks/019dd923-5eff-723e-9be6-49b04ad1e153.json",
  "deckAnchorHref": "/decks/019dd923-5eff-723e-9be6-49b04ad1e153#slide-50",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "These trends provide increasing opportunity for our customers and underline the importance of a flexible travel distribution platform.",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-5be9-7345-acfe-15d7e49cfd3e",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.06,
        "w": 0.27,
        "x": 0.088,
        "y": 0.18
      },
      "kind": "image",
      "text": "Impact icons",
      "attrs": null,
      "subkind": "icon-grid",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "06827330-df55-4e8c-9681-1bcbb7952e58",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.55,
        "w": 0.41,
        "x": 0.088,
        "y": 0.265
      },
      "kind": "paragraph",
      "text": "Amadeus' distribution business is two-sided. On one side we have travel providers... Travelers now demand experiences that cater to their unique context... Amadeus aims to provide an unmatched marketplace...",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "303501e7-5e58-4c21-8603-161c696c5cfd",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.45,
        "w": 0.41,
        "x": 0.506,
        "y": 0.375
      },
      "kind": "paragraph",
      "text": "During 2023 we've seen an acceleration of the existing trends in airline distribution... We've invested in the Amadeus Travel Platform... We're continuing to support our business... By equipping them with more digital and retailing tools...",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "63d8dd5e-5f32-4b6e-a2fb-60f32dd7e25d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.13,
        "w": 0.41,
        "x": 0.506,
        "y": 0.145
      },
      "kind": "paragraph",
      "text": "More broadly, the continued growth in digital travel means that travel distribution must be easy to scale... These trends provide increasing opportunity for our customers...",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "954a6474-d5f1-41fd-922d-543037ac3051",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.15,
        "x": 0.506,
        "y": 0.325
      },
      "kind": "title",
      "text": "Air content",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "5f394f45-bfb1-4948-850b-507edd9a5095",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.035,
        "w": 0.258,
        "x": 0.088,
        "y": 0.128
      },
      "kind": "title",
      "text": "Air Distribution",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "60158c36-f5d3-4ef1-bf2d-633695877e2b",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [
    {
      "name": "gri-standards",
      "slug": null,
      "matchId": "9877048b-434b-4a08-9b50-908f9bfe30e5",
      "evidence": "GRI 2-6, GRI 3-3 labels",
      "confidence": 1
    }
  ],
  "arcBeats": [
    {
      "to": 102,
      "from": 26,
      "beatId": "019dd95a-07a7-7579-bd62-dc6aa7b2dfaa",
      "arcName": "The Consultant's Gambit",
      "arcSlug": "consultants-gambit",
      "beatName": "Solution & Approach",
      "beatSlug": "consultants-gambit-solution-approach",
      "evidence": "Profile, business areas, technology, innovation ecosystem.",
      "position": 3,
      "confidence": 55,
      "parentBeatName": "Turn",
      "parentBeatSlug": "turn"
    },
    {
      "to": 184,
      "from": 17,
      "beatId": "019dd95a-07a7-7579-bd62-edba7c784e3c",
      "arcName": "The Triple Take",
      "arcSlug": "triple-take",
      "beatName": "The Implications (So What)",
      "beatSlug": "triple-take-the-implications-so-what",
      "evidence": "Trends, business response, ESG and governance commentary.",
      "position": 2,
      "confidence": 45,
      "parentBeatName": "Reflection",
      "parentBeatSlug": "reflection"
    }
  ],
  "loops": [
    {
      "to": 59,
      "from": 50,
      "name": "Zoom In",
      "slug": "06-zoom-in",
      "bestFor": "Technical deep-dives, case studies, detailed analysis",
      "matchId": "019dd95a-08f8-7619-ac2b-e5a007b6329f",
      "evidence": "From travel-industry trend down to NDC, travel sellers, OTAs, NPS +61, key highlights.",
      "position": 5,
      "objective": "Deep-dive on Air Distribution",
      "structure": "The Big Picture -> Key Area of Focus -> Specific Detail -> Implication",
      "confidence": 75,
      "description": "Start broad, then progressively focus on specific details that prove your point"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}