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  "documentTitle": "2024 Corporate Impact Report",
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  "authorName": "Alaska Airlines / Hawaiian Airlines",
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  "notes": "Part of a corporate impact report; highlights specific sustainability projects.",
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      "text": "Reducing Inflight Waste: Starting in 2020, we began requiring guests to pre-order fresh meals at least 20 hours before their flight time via our mobile app or online.",
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      "text": "Alaska Pilot Uniform Recycling Program: In 2024, we launched a Uniform Takeback Program in partnership with Debrand to divert end-of-life pilot uniforms from landfill.",
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      "text": "Collaborating with our inflight team and flight attendants over the past two years improved our recycling rate from 41% in 2022 to 66% in 2024.",
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      "text": "recycling rate: 66%",
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      "text": "Hawaiian partnered with FORMIA to create the first ever certified carbon neutral amenity kit using recycled and recyclable materials. FORMIA conducted a life cycle analysis (LCA) to measure the emissions associated with each product in the kit.",
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      "text": "In alignment with National Reuse Day, we gave guests on a roundtrip flight from Seattle to Minneapolis the opportunity to use our reusable r.Cups throughout the main cabin in replacement of our single-use paper cups.",
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      "text": "Our inflight recycling program was initially created by employees who wanted to make a difference. Guests expect that our values are reflected in every action we take, and recycling on board is one of the most visible and tangible demonstrations of those values.",
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      "text": "Alaska transitioned from plastic water bottles to Boxed Water in 2021 to reduce plastic waste onboard. Boxed Water has a lower carbon footprint than premium plastic bottles and is made of 92% renewable plant-based materials.",
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      "text": "In 2024, we completed our first feasibility test flight with Ridwell, a Pacific Northwest-based organization dedicated to helping various companies and organizations responsibly recycle and reuse their waste.",
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