{
  "docId": "019dd923-5eff-723e-9be6-1d67f296d881",
  "docSlug": "436a5769c238a644",
  "documentTitle": "2023 Capital Markets Day",
  "authorId": "Accor",
  "authorName": "Accor",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.778,
  "pageNumber": 46,
  "pageCount": 172,
  "prevPage": 45,
  "nextPage": 47,
  "slideType": "market_sizing",
  "function": "size_opportunity",
  "density": "balanced",
  "nDataPoints": 12,
  "notes": "PM&E stands for Premium, Midscale, and Economy. The slide highlights the resilience of this segment despite the Covid impact.",
  "elementsJson": [
    "headline_text",
    "bar_chart_stacked",
    "bar_chart_vertical",
    "footnote"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5eff-723e-9be6-1d67f296d881/46",
  "deckHref": "/decks/019dd923-5eff-723e-9be6-1d67f296d881",
  "deckJsonHref": "/decks/019dd923-5eff-723e-9be6-1d67f296d881.json",
  "deckAnchorHref": "/decks/019dd923-5eff-723e-9be6-1d67f296d881#slide-46",
  "components": [
    {
      "bbox": {
        "h": 0.6,
        "w": 0.4,
        "x": 0.06,
        "y": 0.25
      },
      "kind": "chart",
      "text": "PM&E Addressable Markets in 2022",
      "attrs": null,
      "subkind": "bar-stacked",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "227dff53-92f3-45e5-86e3-93128bf59104",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.6,
        "w": 0.4,
        "x": 0.52,
        "y": 0.25
      },
      "kind": "chart",
      "text": "PM&E Addressable Markets over 2016-23",
      "attrs": null,
      "subkind": "bar-vertical",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4b1cdc2e-cefc-4ef9-b85a-ca33075d3e6e",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Booking value: $315bn",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-5be7-749e-90e0-a8568350277c",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.02,
        "w": 0.25,
        "x": 0.04,
        "y": 0.94
      },
      "kind": "source-note",
      "text": "Source: Oxford Economics, Euromonitor.",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c8a1b02f-0238-4b45-9934-971a057fbb83",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.7,
        "x": 0.04,
        "y": 0.15
      },
      "kind": "title",
      "text": "THE LARGEST AND MOST RESILIENT HOSPITALITY SEGMENT",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "1d2766b0-a9d5-42eb-a671-6ad80900cc81",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Action Titles",
      "slug": "action-titles",
      "agent": "Architect",
      "layer": "slide",
      "matchId": "019dd95a-1a12-718e-89dd-172af08f7609",
      "evidence": "'THE LARGEST AND MOST RESILIENT HOSPITALITY SEGMENT' is a claim with $315bn",
      "confidence": 90
    },
    {
      "name": "Concrete Language",
      "slug": "concrete-language",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "019dd95a-1a12-718e-89dd-1bad38243e9e",
      "evidence": "$315bn market sizing anchors the claim",
      "confidence": 80
    },
    {
      "name": "Market Segmentation Pyramid",
      "slug": "market-segmentation-pyramid",
      "agent": null,
      "layer": "slide",
      "matchId": "8ca73aea-9c43-4353-846a-c143c489e981",
      "evidence": "The slide presents market sizing information, indicating a possible market segmentation analysis.",
      "confidence": 0.7
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 160,
      "from": 45,
      "beatId": "019dd95a-07a7-7579-bd61-a7482993604a",
      "arcName": "The Consultant's Gambit",
      "arcSlug": "consultants-gambit",
      "beatName": "Evidence & Proof",
      "beatSlug": "consultants-gambit-evidence-proof",
      "evidence": "PM&E, ENA, MEASPAC, L&L, Fairmont, Sofitel/MGallery/Emblems, Ennismore deep-dives",
      "position": 4,
      "confidence": 85,
      "parentBeatName": "Evidence",
      "parentBeatSlug": "evidence"
    },
    {
      "to": 167,
      "from": 45,
      "beatId": "019dd95a-07a7-7579-bd61-b5b6b5c872e9",
      "arcName": "The Triple Take",
      "arcSlug": "triple-take",
      "beatName": "The Action (Now What)",
      "beatSlug": "triple-take-the-action-now-what",
      "evidence": "Execution plan + financial commitments",
      "position": 3,
      "confidence": 60,
      "parentBeatName": "Resolution",
      "parentBeatSlug": "resolution"
    }
  ],
  "loops": [
    {
      "to": 50,
      "from": 44,
      "name": "Zoom In",
      "slug": "06-zoom-in",
      "bestFor": "Technical deep-dives, case studies, detailed analysis",
      "matchId": "019dd95a-08f8-7619-ac2a-b4de8c60927a",
      "evidence": "Roadmap then 'LARGEST AND MOST RESILIENT' market then 'LEADER ACROSS ALL OUR MARKETS' then 'AT A GLANCE' division detail",
      "position": 5,
      "objective": "Zoom from PM&E roadmap to division portrait",
      "structure": "The Big Picture -> Key Area of Focus -> Specific Detail -> Implication",
      "confidence": 75,
      "description": "Start broad, then progressively focus on specific details that prove your point"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}