{
  "docId": "019dd923-5eff-723e-9be5-4091f9dbc9ff",
  "docSlug": "52500e329b9683a0",
  "documentTitle": "2025 Q1 Investor Presentation",
  "authorId": "ServiceNow-IR",
  "authorName": "ServiceNow",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.778,
  "pageNumber": 19,
  "pageCount": 25,
  "prevPage": 18,
  "nextPage": 20,
  "slideType": "kpi_dashboard",
  "function": "analyze_data",
  "density": "balanced",
  "nDataPoints": 21,
  "notes": "The slide displays three distinct bar charts stacked vertically, comparing quarterly performance (Q1-24 to Q1-25) against annual figures (FY23, FY24).",
  "elementsJson": [
    "bar_chart_vertical",
    "footnote"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5eff-723e-9be5-4091f9dbc9ff/19",
  "deckHref": "/decks/019dd923-5eff-723e-9be5-4091f9dbc9ff",
  "deckJsonHref": "/decks/019dd923-5eff-723e-9be5-4091f9dbc9ff.json",
  "deckAnchorHref": "/decks/019dd923-5eff-723e-9be5-4091f9dbc9ff#slide-19",
  "components": [
    {
      "bbox": {
        "h": 0.2,
        "w": 0.9,
        "x": 0.05,
        "y": 0.18
      },
      "kind": "chart",
      "text": "Non-GAAP Subscription Gross Margin",
      "attrs": null,
      "subkind": "bar-vertical",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "2763f42c-38a5-418d-9b3a-ccddba960a58",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.2,
        "w": 0.9,
        "x": 0.05,
        "y": 0.66
      },
      "kind": "chart",
      "text": "Non-GAAP Total Gross Margin",
      "attrs": null,
      "subkind": "bar-vertical",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a6642ce0-98a9-48bd-a95f-ab98022cd6d1",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.2,
        "w": 0.9,
        "x": 0.05,
        "y": 0.42
      },
      "kind": "chart",
      "text": "Non-GAAP PS & Other Gross Margin",
      "attrs": null,
      "subkind": "bar-vertical",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "fd41a8ea-42d7-46cf-944d-686a0282a253",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.5,
        "x": 0.05,
        "y": 0.88
      },
      "kind": "disclaimer",
      "text": "Note: All figures are calculated on a non-GAAP basis. See appendix for reconciliation of non-GAAP financial measures.",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "36294763-b6f2-4fb2-8fbd-a4f39821d911",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Non-GAAP Gross Margin: 85.0%",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-7db0-766a-8221-3f65f1e72fe3",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.06,
        "w": 0.35,
        "x": 0.04,
        "y": 0.05
      },
      "kind": "title",
      "text": "Non-GAAP Gross Margins",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d17b98bd-4906-4e96-9c0c-4e15836a6331",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 21,
      "from": 6,
      "beatId": "8910ad25-8b6f-4f73-b791-ac46b90a571a",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Financials",
      "beatSlug": "sequoia-pitch-financials",
      "evidence": "The document includes multiple slides on financial highlights, guidance, and performance metrics",
      "position": 3,
      "confidence": 0.8,
      "parentBeatName": "Evidence",
      "parentBeatSlug": "evidence"
    }
  ],
  "loops": [
    {
      "to": 20,
      "from": 5,
      "name": "Cost Of Inaction",
      "slug": "27-cost-of-inaction",
      "bestFor": "Urgent budget requests, compliance, risk mitigation",
      "matchId": "d1e10808-ccf9-4bcf-a528-6f61754c1007",
      "evidence": "The presentation highlights the company's growth and financial performance, implying that not adopting the platform may result in missed opportunities",
      "position": 0,
      "objective": "The cost of not adopting ServiceNow's AI platform for business transformation",
      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
      "confidence": 0.6,
      "description": "Quantify what happens if the audience does nothing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}