{
  "docId": "019dd923-5eff-723e-9be4-edc0be72acb6",
  "docSlug": "d1e3e0f8d21b8f30",
  "documentTitle": "2019 Capital Markets Day Presentation",
  "authorId": "SAP",
  "authorName": "SAP",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.778,
  "pageNumber": 25,
  "pageCount": 41,
  "prevPage": 24,
  "nextPage": 26,
  "slideType": "market_landscape",
  "function": "size_opportunity",
  "density": "balanced",
  "nDataPoints": 4,
  "notes": "The slide uses a split layout: left side is a logo grid (client proof points), right side is a list of market opportunity metrics.",
  "elementsJson": [
    "logo_grid",
    "bullet_list"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5eff-723e-9be4-edc0be72acb6/25",
  "deckHref": "/decks/019dd923-5eff-723e-9be4-edc0be72acb6",
  "deckJsonHref": "/decks/019dd923-5eff-723e-9be4-edc0be72acb6.json",
  "deckAnchorHref": "/decks/019dd923-5eff-723e-9be4-edc0be72acb6#slide-25",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "Largest addressable enterprise app market, least penetrated market by SAP",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-7dac-73ab-a058-7963b690310f",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.75,
        "w": 0.46,
        "x": 0.04,
        "y": 0.16
      },
      "kind": "image",
      "text": "Client logos organized by Q1-Q4",
      "attrs": null,
      "subkind": "logo-grid",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "e472c25b-07c0-4f8a-a49e-510b5a0b8eb0",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.75,
        "w": 0.43,
        "x": 0.53,
        "y": 0.16
      },
      "kind": "list",
      "text": "Cloud Growth 170% YoY; 10,000+ customers use C/4HANA; 10M+ users; 4,000 SAP CRM customers on-premise; Largest addressable market.",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ccaa52be-6cd7-4de9-85ee-01bf1a2ca22a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Cloud Growth: 170%",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-7dac-73ab-a058-7fe541bb9909",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.92,
        "x": 0.04,
        "y": 0.07
      },
      "kind": "title",
      "text": "Momentum is gaining... ... Opportunity is vast",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "dc2ecf76-7005-4a1b-93f1-06601cf3fe1f",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Social Proof",
      "slug": "social-proof",
      "agent": "Storyteller",
      "layer": "block",
      "matchId": "019de91d-e594-738d-be1a-b32c1f8a13ee",
      "evidence": "Logo wall + adoption metrics.",
      "confidence": 75
    },
    {
      "name": "Action Titles",
      "slug": "action-titles",
      "agent": "Architect",
      "layer": "slide",
      "matchId": "019de91d-e551-7257-8dec-df5f749b45c3",
      "evidence": "'Momentum is gaining... opportunity is vast.'",
      "confidence": 75
    },
    {
      "name": "Bandwagon Effect",
      "slug": "bandwagon-effect",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "019de91d-e572-763e-a4e2-2cb01358c806",
      "evidence": "Customer-win logo grid by quarter.",
      "confidence": 80
    },
    {
      "name": "List presentation",
      "slug": "list-presentation",
      "agent": null,
      "layer": "slide",
      "matchId": "9e704b2d-0832-43f1-97d3-a55187411d94",
      "evidence": "list/bullet: Cloud Growth 170% YoY; 10,000+ customers use C/4HANA; 10M+ users; 4,000 SAP CRM customers on-premise; Largest addressable market.",
      "confidence": 0.7
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 26,
      "from": 10,
      "beatId": "019de91d-dde0-77fb-879b-448e272de323",
      "arcName": "The Consultant's Gambit",
      "arcSlug": "consultants-gambit",
      "beatName": "Solution & Approach",
      "beatSlug": null,
      "evidence": "Intelligent Enterprise framework (p10-17) and C/4HANA suite + advantage (p18-26).",
      "position": 3,
      "confidence": 85,
      "parentBeatName": null,
      "parentBeatSlug": null
    },
    {
      "to": 29,
      "from": 10,
      "beatId": "019de91d-de8c-77ea-896a-42412a540b54",
      "arcName": "The Triple Take",
      "arcSlug": "triple-take",
      "beatName": "The Implications (So What)",
      "beatSlug": null,
      "evidence": "Why Intelligent Enterprise + C/4HANA matter, with customer voice.",
      "position": 2,
      "confidence": 55,
      "parentBeatName": null,
      "parentBeatSlug": null
    }
  ],
  "loops": [
    {
      "to": 26,
      "from": 22,
      "name": "Pattern Hunter",
      "slug": "02-pattern-hunter",
      "bestFor": "Time-pressed audiences, building consensus, when data is strong",
      "matchId": "019de91d-df57-741d-9b61-1e240712f36e",
      "evidence": "Magic Quadrants (p22), portfolio matrix (p23), rank table (p24), logo wins (p25), 3-pillar advantage (p26).",
      "position": 5,
      "objective": "Stack analyst, portfolio, ranking, momentum evidence to declare CX leadership",
      "structure": "Evidence A -> Evidence B -> Evidence C -> Pattern/Conclusion",
      "confidence": 85,
      "description": "Group multiple pieces of evidence that together point to a pattern or conclusion"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}