{
  "docId": "019dd923-5eff-723e-9be4-4581f44d1ed3",
  "docSlug": "6a9306e38c998278",
  "documentTitle": "2025 Q2 Investor Presentation",
  "authorId": "Klaviyo",
  "authorName": "Klaviyo",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.777,
  "pageNumber": 9,
  "pageCount": 40,
  "prevPage": 8,
  "nextPage": 10,
  "slideType": "other",
  "function": "present_solution",
  "density": "balanced",
  "nDataPoints": 1,
  "notes": "The slide uses a layered architecture diagram to show how the platform integrates data, AI, and third-party apps to support B2C operations.",
  "elementsJson": [
    "headline_text",
    "process_diagram",
    "icon_grid"
  ],
  "metadataConfidence": 0.95,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5eff-723e-9be4-4581f44d1ed3/9",
  "deckHref": "/decks/019dd923-5eff-723e-9be4-4581f44d1ed3",
  "deckJsonHref": "/decks/019dd923-5eff-723e-9be4-4581f44d1ed3.json",
  "deckAnchorHref": "/decks/019dd923-5eff-723e-9be4-4581f44d1ed3#slide-9",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "1:1 personalization at scale, without complexity",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-7322-729c-8f7d-574eae506096",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.25,
        "w": 0.74,
        "x": 0.13,
        "y": 0.58
      },
      "kind": "diagram",
      "text": "Klaviyo AI, 350+ App Integrations, Klaviyo Data Platform (KDP)",
      "attrs": null,
      "subkind": "process",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a9571ecd-7375-46de-9b93-ec48d80a78ed",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.35,
        "w": 0.74,
        "x": 0.13,
        "y": 0.23
      },
      "kind": "diagram",
      "text": "Three-pillar architecture: Marketing, Service, Analytics",
      "attrs": null,
      "subkind": "value-chain",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f631158f-e7ae-4583-b999-0b1ebbd34121",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.74,
        "x": 0.13,
        "y": 0.86
      },
      "kind": "list",
      "text": "Data-first, built-in; 1:1 personalization at scale, without complexity; All-in-one platform for B2C marketing & service teams",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "6bd40995-bd22-42c5-be5b-b3cb6aefab5d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.58,
        "x": 0.21,
        "y": 0.1
      },
      "kind": "title",
      "text": "Klaviyo | The only CRM built for B2C",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b8bcd0da-17dc-4559-9d06-fdc240c62e3c",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Canvas framework",
      "slug": "canvas-framework",
      "agent": null,
      "layer": "slide",
      "matchId": "7c0ca5ad-8dfe-4469-ad99-a32f90345ba8",
      "evidence": "list/bullet: Data-first, built-in; 1:1 personalization at scale, without complexity; All-in-one platform for B2C marketing & service teams",
      "confidence": 0.7
    },
    {
      "name": "Value chain",
      "slug": "value-chain",
      "agent": null,
      "layer": "slide",
      "matchId": "62ea3649-0390-4184-a6f0-5f357c700ce5",
      "evidence": "Three-pillar architecture: Marketing, Service, Analytics",
      "confidence": 0.8
    }
  ],
  "frameworks": [
    {
      "name": "value-chain",
      "slug": null,
      "matchId": "8045b8d7-c285-4bb5-bf46-72d8c50014ec",
      "evidence": "The slide depicts a layered stack of capabilities supporting business functions.",
      "confidence": 0.8
    }
  ],
  "arcBeats": [],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}