{
  "docId": "019dd923-5efe-75c0-8e00-c1765dbf7255",
  "docSlug": "0baa50935565b9a6",
  "documentTitle": "2024 Investor Day FY25",
  "authorId": "Intuit",
  "authorName": "Intuit",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.777,
  "pageNumber": 63,
  "pageCount": 134,
  "prevPage": 62,
  "nextPage": 64,
  "slideType": "kpi_dashboard",
  "function": "quantify_impact",
  "density": "dense",
  "nDataPoints": 10,
  "notes": "The chart is a stacked area chart showing the shift in customer distribution towards higher ARPC tiers.",
  "elementsJson": [
    "headline_text",
    "area_chart",
    "bullet_list",
    "callout_box",
    "footnote"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5efe-75c0-8e00-c1765dbf7255/63",
  "deckHref": "/decks/019dd923-5efe-75c0-8e00-c1765dbf7255",
  "deckJsonHref": "/decks/019dd923-5efe-75c0-8e00-c1765dbf7255.json",
  "deckAnchorHref": "/decks/019dd923-5efe-75c0-8e00-c1765dbf7255#slide-63",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "Online Ecosystem ARPC up 11% YoY in FY24 to $859, as we: Drive strong adoption of our Online services, Deliver growth in the mid-market, and Price for value of expanded and enhanced offerings.",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-7320-7438-89ee-06f69f7542c6",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.55,
        "w": 0.45,
        "x": 0.05,
        "y": 0.3
      },
      "kind": "chart",
      "text": "Online customer base monetization stacked area chart",
      "attrs": null,
      "subkind": "area-stacked",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "47f774df-afe9-4895-ae01-4cfb072590e1",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.6,
        "w": 0.38,
        "x": 0.58,
        "y": 0.25
      },
      "kind": "list",
      "text": "Online Ecosystem ARPC up 11% YoY in FY24 to $859. Drive strong adoption of our Online services. Deliver growth in the mid-market. Price for value of expanded and enhanced offerings.",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "dd11bbd9-c391-464e-84c7-ad66e880527a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "ARPC: $859",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-7320-7438-89ee-0accc3e16297",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.5,
        "x": 0.05,
        "y": 0.9
      },
      "kind": "source-note",
      "text": "Note: FY19-FY20 Online customer base does not include customers of legacy standalone Time and Money products. 1. Compared to FY23 Online Paying ARPC of $778. ARPC is in constant currency. 2. Compares customers acquired Nov-Apr FY24 vs. Nov-Apr FY23; excludes QuickBooks Solopreneur and Bill Pay launches.",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d95fb6bb-98ae-41c8-84aa-fa5617320ec2",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.35,
        "x": 0.58,
        "y": 0.14
      },
      "kind": "title",
      "text": "ARPC expansion driven by platform adoption and mid-market expansion",
      "attrs": null,
      "subkind": "action-title",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "7046be0d-c3d3-4e5c-b235-16b1fef546e1",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.4,
        "x": 0.05,
        "y": 0.08
      },
      "kind": "title",
      "text": "Driving meaningful ARPC expansion over time",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "cca2f5f3-f336-47d7-97a1-b2ad4591e9be",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}