{
  "docId": "019dd923-5efe-75c0-8e00-bdbebd2aae14",
  "docSlug": "9aede1bc7a5bec50",
  "documentTitle": "2023 Investor Day E2E",
  "authorId": "Intuit",
  "authorName": "Intuit",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.778,
  "pageNumber": 133,
  "pageCount": 168,
  "prevPage": 132,
  "nextPage": 134,
  "slideType": "business_case",
  "function": "present_solution",
  "density": "dense",
  "nDataPoints": 1,
  "notes": "The slide uses a 'win-win-win' framing to describe the value proposition for all three stakeholders.",
  "elementsJson": [
    "action_title",
    "bullet_list",
    "process_diagram"
  ],
  "metadataConfidence": 0.95,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5efe-75c0-8e00-bdbebd2aae14/133",
  "deckHref": "/decks/019dd923-5efe-75c0-8e00-bdbebd2aae14",
  "deckJsonHref": "/decks/019dd923-5efe-75c0-8e00-bdbebd2aae14.json",
  "deckAnchorHref": "/decks/019dd923-5efe-75c0-8e00-bdbebd2aae14#slide-133",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "PARTNERS benefit from ~2x the average approval rate for members who apply for credit cards on Lightbox vs. off platform.",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-8f70-769d-bf31-09c76117af5c",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.1,
        "x": 0.45,
        "y": 0.35
      },
      "kind": "diagram",
      "text": "Circular flow diagram representing the Lightbox ecosystem.",
      "attrs": null,
      "subkind": "process",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c2764d54-c7df-4b9a-bc02-9cdbcfb036c6",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.3,
        "w": 0.4,
        "x": 0.05,
        "y": 0.25
      },
      "kind": "list",
      "text": "Why and how: CUSTOMER PROBLEM: Consumers suffer from a lack of certainty, transparency, and simplicity in financial services. SOLUTION: Lightbox, a proprietary technology that allows lenders to deploy their underwriting criteria in an encrypted model-building environment.",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b2905ea8-dfdd-425e-9840-edce5049f166",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.25,
        "w": 0.4,
        "x": 0.55,
        "y": 0.25
      },
      "kind": "list",
      "text": "Benefits: MEMBERS receive sets of personalized recommendations. PARTNERS benefit from ~2x the average approval rate for members who apply for credit cards on Lightbox vs. off platform.",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d6d4b516-6578-4fcb-9aa2-f39f976dd615",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "approval rate: 2x",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-8f70-769d-bf31-0f2e58880bd6",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.2,
        "w": 0.4,
        "x": 0.3,
        "y": 0.65
      },
      "kind": "paragraph",
      "text": "Win, win, win: CREDIT KARMA typically gets paid when a member is issued a credit card or funds a personal loan that we recommend. As we help our partners market their products more efficiently and effectively, they will add more products to the platform.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "af706285-18e6-4a2e-b8cd-e9ad6ece82d7",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.9,
        "x": 0.05,
        "y": 0.08
      },
      "kind": "title",
      "text": "Lightbox unlocks value for members, partners, and Credit Karma",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4be71bc1-92fc-46cc-8e87-af6c6f831eba",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Value Proposition Canvas",
      "slug": "value-proposition-canvas",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "f593aa84-f255-4735-8f20-cd1e1ecac34e",
      "evidence": "list/bullet: Why and how: CUSTOMER PROBLEM: Consumers suffer from a lack of certainty, transparency, and simplicity in financial services",
      "confidence": 0.7
    }
  ],
  "frameworks": [
    {
      "name": "flywheel",
      "slug": null,
      "matchId": "8d209bf1-d72f-4af1-89a1-2e447c3620c0",
      "evidence": "The circular diagram and the 'win-win-win' description imply a self-reinforcing value loop.",
      "confidence": 0.8
    }
  ],
  "arcBeats": [],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}