{
  "docId": "019dd923-5efe-75c0-8e00-b13326e924bf",
  "docSlug": "13293aa85c2876d1",
  "documentTitle": "2025 Analyst Day Final",
  "authorId": "HubSpot",
  "authorName": "INBOUND",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.778,
  "pageNumber": 32,
  "pageCount": 100,
  "prevPage": 31,
  "nextPage": 33,
  "slideType": "thesis_headline",
  "function": "summarize",
  "density": "sparse",
  "nDataPoints": 0,
  "notes": null,
  "elementsJson": [
    "headline_text"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5efe-75c0-8e00-b13326e924bf/32",
  "deckHref": "/decks/019dd923-5efe-75c0-8e00-b13326e924bf",
  "deckJsonHref": "/decks/019dd923-5efe-75c0-8e00-b13326e924bf.json",
  "deckAnchorHref": "/decks/019dd923-5efe-75c0-8e00-b13326e924bf#slide-32",
  "components": [
    {
      "bbox": {
        "h": 0.08,
        "w": 0.08,
        "x": 0.46,
        "y": 0.18
      },
      "kind": "image",
      "text": null,
      "attrs": null,
      "subkind": "logo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "8014f441-6e39-42d5-a60e-246b0cda345a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.3,
        "w": 0.5,
        "x": 0.25,
        "y": 0.35
      },
      "kind": "title",
      "text": "No one has richer customer context than HubSpot.",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "6dd7ad62-11fd-4917-bf83-1a70fcfd1c8a",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 92,
      "from": 15,
      "beatId": "6c455524-ddfc-4e0b-95b8-b2f03e1dcfa4",
      "arcName": "Monroe's Motivated Sequence",
      "arcSlug": "monroes-sequence",
      "beatName": "Satisfaction",
      "beatSlug": "monroes-sequence-satisfaction",
      "evidence": "Slides 15-92 present HubSpot's vision, strategy, and growth levers.",
      "position": 2,
      "confidence": 0.8,
      "parentBeatName": "Turn",
      "parentBeatSlug": "turn"
    }
  ],
  "loops": [
    {
      "to": 36,
      "from": 21,
      "name": "Pattern Hunter",
      "slug": "02-pattern-hunter",
      "bestFor": "Time-pressed audiences, building consensus, when data is strong",
      "matchId": "33abd37b-7074-45e2-bccf-767d1fd1af72",
      "evidence": "Slides 21-36 discuss customer context and why HubSpot wins.",
      "position": 0,
      "objective": "What makes HubSpot defensible?",
      "structure": "Evidence A -> Evidence B -> Evidence C -> Pattern/Conclusion",
      "confidence": 0.6,
      "description": "Group multiple pieces of evidence that together point to a pattern or conclusion"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}