{
  "docId": "019dd923-5efe-75c0-8e00-abe65c224b18",
  "docSlug": "0cd6afdd7bb45eb5",
  "documentTitle": "2023 Q4 Investor Presentation",
  "authorId": "HubSpot",
  "authorName": "HubSpot",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.777,
  "pageNumber": 9,
  "pageCount": 27,
  "prevPage": 8,
  "nextPage": 10,
  "slideType": "testimonial",
  "function": "illustrate_case",
  "density": "dense",
  "nDataPoints": 0,
  "notes": "The slide uses a grid layout to present five distinct customer quotes, each attributed to a specific role and company size.",
  "elementsJson": [
    "headline_text",
    "quote_block",
    "other"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5efe-75c0-8e00-abe65c224b18/9",
  "deckHref": "/decks/019dd923-5efe-75c0-8e00-abe65c224b18",
  "deckJsonHref": "/decks/019dd923-5efe-75c0-8e00-abe65c224b18.json",
  "deckAnchorHref": "/decks/019dd923-5efe-75c0-8e00-abe65c224b18#slide-9",
  "components": [
    {
      "bbox": {
        "h": 0.4,
        "w": 0.15,
        "x": 0.41,
        "y": 0.25
      },
      "kind": "quote",
      "text": "Winning where winning matters. COO, Owl Cyber Defence (EE: 101-500)",
      "attrs": null,
      "subkind": "testimonial",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "11879b79-972a-4c1e-8811-811ee860c70e",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.4,
        "w": 0.15,
        "x": 0.05,
        "y": 0.25
      },
      "kind": "quote",
      "text": "Quality rather than quantity. Sr. CRM Manager, Cambridge University Press (EE: 2000+)",
      "attrs": null,
      "subkind": "testimonial",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "21bfe64b-bdff-47fa-9cd1-406a301e7109",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.4,
        "w": 0.15,
        "x": 0.23,
        "y": 0.25
      },
      "kind": "quote",
      "text": "Being smarter with our data. Marketing Manager, Safe Contractors (EE: 101-500)",
      "attrs": null,
      "subkind": "testimonial",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "886fab39-f31f-4105-bb54-b56cb5eb4a7a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.4,
        "w": 0.15,
        "x": 0.59,
        "y": 0.25
      },
      "kind": "quote",
      "text": "Don't scale chaos. Director Client Success, Sandler EAM Consulting (EE: 1-10)",
      "attrs": null,
      "subkind": "testimonial",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "cb742e8b-0254-4660-a98a-29fc6a7ffb0e",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.4,
        "w": 0.15,
        "x": 0.77,
        "y": 0.25
      },
      "kind": "quote",
      "text": "We want to show up like people, not bots. CIO, IDEO (EE: 101-500)",
      "attrs": null,
      "subkind": "testimonial",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "dbf8b0d3-999a-456b-a6fc-fb590ce6ffd0",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "quote",
      "text": "We want to show up like people, not bots. - CIO, IDEO",
      "attrs": null,
      "subkind": null,
      "toolName": "Authority citation",
      "toolSlug": "authority-citation",
      "confidence": null,
      "componentId": "019dd952-6d57-725a-b2ae-734163514f80",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.4,
        "x": 0.05,
        "y": 0.08
      },
      "kind": "title",
      "text": "What matters to our customers?",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c4a5aced-2600-4907-ba6d-1d49716f25d7",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [
    {
      "name": "jobs-to-be-done-jtbd",
      "slug": null,
      "matchId": "16716bc3-b51e-4a4e-94e0-d9aa771b0b19",
      "evidence": "The slide frames customer needs as specific outcomes they are trying to achieve (e.g., 'Acquire customers', 'Thrive with AI').",
      "confidence": 0.8
    }
  ],
  "arcBeats": [],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}