{
  "docId": "019dd923-5efe-75c0-8dff-a7b87b2538bb",
  "docSlug": "05ce4d7cd054eee9",
  "documentTitle": "2025 Q4 Investor Presentation",
  "authorId": "Block",
  "authorName": "Block",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.777,
  "pageNumber": 15,
  "pageCount": 44,
  "prevPage": 14,
  "nextPage": 16,
  "slideType": "kpi_dashboard",
  "function": "quantify_impact",
  "density": "dense",
  "nDataPoints": 20,
  "notes": "The chart displays quarterly gross profit performance for Cash App, highlighting growth drivers like Cash App Borrow, BNPL, and Cash App Card.",
  "elementsJson": [
    "headline_text",
    "paragraph",
    "bar_chart_stacked",
    "footnote"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5efe-75c0-8dff-a7b87b2538bb/15",
  "deckHref": "/decks/019dd923-5efe-75c0-8dff-a7b87b2538bb",
  "deckJsonHref": "/decks/019dd923-5efe-75c0-8dff-a7b87b2538bb.json",
  "deckAnchorHref": "/decks/019dd923-5efe-75c0-8dff-a7b87b2538bb#slide-15",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "Gross profit grew 33% year over year driven by Cash App Borrow, BNPL, and Cash App Card",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-5beb-73c8-92bc-22e920829fa4",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.7,
        "w": 0.53,
        "x": 0.43,
        "y": 0.15
      },
      "kind": "chart",
      "text": "Cash App Gross Profit",
      "attrs": null,
      "subkind": "bar-stacked",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "2338e9a1-1ce0-4b6f-a672-f89393380486",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Gross Profit: 33%",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-5beb-73c8-92bc-2402fa6b555b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.3,
        "x": 0.033,
        "y": 0.24
      },
      "kind": "paragraph",
      "text": "Gross profit grew 33% year over year driven by Cash App Borrow, BNPL, and Cash App Card",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "510fa737-4ab8-441f-af13-64e5a410640b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.06,
        "w": 0.35,
        "x": 0.033,
        "y": 0.91
      },
      "kind": "source-note",
      "text": "Quarterly gross profit by category may not sum to total gross profit due to rounding. Commerce Enablement gross profit reflects the impact of amortization of acquired technology assets. Please see these reconciliations for a detailed overview of gross profit in the periods presented.",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "35495450-2c70-4806-98cc-9637c3221a05",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.06,
        "w": 0.25,
        "x": 0.033,
        "y": 0.145
      },
      "kind": "title",
      "text": "Continued strong growth at scale",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "0ad86676-03ce-4d81-879c-6a54ee71ae79",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 20,
      "from": 14,
      "beatId": "d008a876-374f-458d-97e6-8e4d960bfc22",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Solution",
      "beatSlug": "sequoia-pitch-solution",
      "evidence": "slides on Cash App and Square strategic vision and growth",
      "position": 1,
      "confidence": 0.8,
      "parentBeatName": "Turn",
      "parentBeatSlug": "turn"
    }
  ],
  "loops": [
    {
      "to": 29,
      "from": 4,
      "name": "Cost Of Inaction",
      "slug": "27-cost-of-inaction",
      "bestFor": "Urgent budget requests, compliance, risk mitigation",
      "matchId": "e1dd13dd-bcb6-4aea-95c0-192f1521f059",
      "evidence": "slides on financial performance and guidance",
      "position": 0,
      "objective": "highlight the importance of Block's growth strategy",
      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
      "confidence": 0.6,
      "description": "Quantify what happens if the audience does nothing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}