{
  "docId": "019dd923-5efe-75c0-8dff-839bc4c21835",
  "docSlug": "f2eef158040e668c",
  "documentTitle": "2022 Q2 Investor Presentation",
  "authorId": "Block",
  "authorName": "Block",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.777,
  "pageNumber": 64,
  "pageCount": 68,
  "prevPage": 63,
  "nextPage": 65,
  "slideType": "appendix_data",
  "function": "analyze_data",
  "density": "dense",
  "nDataPoints": 45,
  "notes": "The table distinguishes between variable expenses (scaling with gross profit) and fixed expenses (long-term investments).",
  "elementsJson": [
    "headline_text",
    "paragraph",
    "data_table"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5efe-75c0-8dff-839bc4c21835/64",
  "deckHref": "/decks/019dd923-5efe-75c0-8dff-839bc4c21835",
  "deckJsonHref": "/decks/019dd923-5efe-75c0-8dff-839bc4c21835.json",
  "deckAnchorHref": "/decks/019dd923-5efe-75c0-8dff-839bc4c21835#slide-64",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "Cash App structural margin (% of Cash App gross profit) has grown from 4% in 2018 to 37% in 2021.",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-611c-72f2-9b00-0f4ae4cca609",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Cash App adjusted fully burdened profit margin: 12%",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-611c-72f2-9b00-117b64908354",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.9,
        "x": 0.05,
        "y": 0.15
      },
      "kind": "paragraph",
      "text": "Variable expenses are investments that we incur to drive the next dollar of gross profit growth, and these typically scale with gross profit. Fixed expenses are investments that may drive longer-term growth, and generally do not scale with an additional dollar of gross profit.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "3da61a82-d4bf-453c-81dc-95c8528bf51b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.65,
        "w": 0.9,
        "x": 0.05,
        "y": 0.28
      },
      "kind": "table",
      "text": "Financial reconciliation table showing Cash App gross profit, variable expenses, structural margin, fixed expenses, and adjusted fully burdened profit margin from 2018 to 2021.",
      "attrs": null,
      "subkind": "data",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d94395ef-09fa-4ed5-9690-b72bad4613a2",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.4,
        "x": 0.05,
        "y": 0.08
      },
      "kind": "title",
      "text": "Cash App Margins - Reconciliation to GAAP",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a971c5b3-7702-4a0a-aec9-68dca0460dc7",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Waterfall chart",
      "slug": "waterfall-chart",
      "agent": null,
      "layer": "slide",
      "matchId": "6c0f8b35-cd94-4e85-858c-74132203ca82",
      "evidence": "Financial reconciliation table showing Cash App gross profit, variable expenses, structural margin, fixed expenses, and adjusted fully burdened profit margin",
      "confidence": 0.8
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 68,
      "from": 55,
      "beatId": "eab3b08f-a88d-44b5-a80c-f859b4f653de",
      "arcName": "The Sparkline",
      "arcSlug": "sparkline",
      "beatName": "Visualization",
      "beatSlug": "monroes-sequence-visualization",
      "evidence": "The document provides a clear visualization of the company's financial performance and growth potential.",
      "position": 7,
      "confidence": 0.8,
      "parentBeatName": "Evidence",
      "parentBeatSlug": "evidence"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}