{
  "docId": "019dd923-5efe-75c0-8dff-7bb77cfe7426",
  "docSlug": "d4b3b052566143d8",
  "documentTitle": "2022 Investor Day Cash App",
  "authorId": "Block",
  "authorName": "Cash App",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.778,
  "pageNumber": 20,
  "pageCount": 81,
  "prevPage": 19,
  "nextPage": 21,
  "slideType": "thesis_headline",
  "function": "establish_context",
  "density": "sparse",
  "nDataPoints": 0,
  "notes": "The slide uses abstract 3D representations of charts (pie, bar, growth arrow) on classical columns to symbolize the foundational role of marketing data.",
  "elementsJson": [
    "headline_text",
    "infographic"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5efe-75c0-8dff-7bb77cfe7426/20",
  "deckHref": "/decks/019dd923-5efe-75c0-8dff-7bb77cfe7426",
  "deckJsonHref": "/decks/019dd923-5efe-75c0-8dff-7bb77cfe7426.json",
  "deckAnchorHref": "/decks/019dd923-5efe-75c0-8dff-7bb77cfe7426#slide-20",
  "components": [
    {
      "bbox": {
        "h": 0.75,
        "w": 0.45,
        "x": 0.5,
        "y": 0.15
      },
      "kind": "image",
      "text": "3D render of charts on columns",
      "attrs": null,
      "subkind": "illustration",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d03830b4-4cb6-4ce3-abcc-0bafc56c3757",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.2,
        "w": 0.45,
        "x": 0.05,
        "y": 0.1
      },
      "kind": "title",
      "text": "PERFORMANCE MARKETING ENHANCES THE REST OF OUR GO-TO-MARKET STRATEGY",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "75bf1a8a-fec9-450a-bde1-829d07400e0e",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 20,
      "from": 14,
      "beatId": "f4d5e5fb-04ae-43cd-ade6-cbfdca7e30c7",
      "arcName": "The Sparkline",
      "arcSlug": "sparkline",
      "beatName": "Solution (Provide relief)",
      "beatSlug": "problem-agitate-solution-solution-provide-relief",
      "evidence": "The presentation provides a solution to the identified pain point, showcasing Cash App's features and benefits.",
      "position": 2,
      "confidence": 0.8,
      "parentBeatName": "Resolution",
      "parentBeatSlug": "resolution"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}