{
  "docId": "019dd923-5efe-75c0-8dff-6de9337c02d5",
  "docSlug": "070ba228d1f25d81",
  "documentTitle": "2025 05 Investor Deck",
  "authorId": "Bill",
  "authorName": "BILL",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.777,
  "pageNumber": 18,
  "pageCount": 29,
  "prevPage": 17,
  "nextPage": 19,
  "slideType": "cost_structure",
  "function": "present_solution",
  "density": "dense",
  "nDataPoints": 3,
  "notes": null,
  "elementsJson": [
    "headline_text",
    "donut_chart",
    "paragraph"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5efe-75c0-8dff-6de9337c02d5/18",
  "deckHref": "/decks/019dd923-5efe-75c0-8dff-6de9337c02d5",
  "deckJsonHref": "/decks/019dd923-5efe-75c0-8dff-6de9337c02d5.json",
  "deckAnchorHref": "/decks/019dd923-5efe-75c0-8dff-6de9337c02d5#slide-18",
  "components": [
    {
      "bbox": {
        "h": 0.2,
        "w": 0.15,
        "x": 0.42,
        "y": 0.65
      },
      "kind": "chart",
      "text": "70%",
      "attrs": null,
      "subkind": "donut",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "0e007bf1-6768-4515-9a57-d21c86a6210f",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.2,
        "w": 0.15,
        "x": 0.7,
        "y": 0.65
      },
      "kind": "chart",
      "text": "11%",
      "attrs": null,
      "subkind": "donut",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "27d3744d-ea87-4a4d-8b8a-e5758d331ef4",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.2,
        "w": 0.15,
        "x": 0.15,
        "y": 0.65
      },
      "kind": "chart",
      "text": "19%",
      "attrs": null,
      "subkind": "donut",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "70750a86-4c6e-46dd-b617-18b24e71f8b5",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Revenue mix: 70%",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-8f6d-7270-a7a8-ebaf1ca7a6e3",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.2,
        "w": 0.25,
        "x": 0.07,
        "y": 0.3
      },
      "kind": "paragraph",
      "text": "Subscription Revenue: Per user pricing to use our platform. Fixed monthly or annual rate. Price plans depend on feature and functionality.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "76cfe833-dc6f-4737-a303-bbd78e654a46",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.2,
        "w": 0.25,
        "x": 0.38,
        "y": 0.3
      },
      "kind": "paragraph",
      "text": "Transaction Revenue: Usage-based transactional fees and interchange income. Charged on either fixed or variable basis.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "de1964ff-e562-43e7-b8df-e54257d7d8b3",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.2,
        "w": 0.25,
        "x": 0.67,
        "y": 0.3
      },
      "kind": "paragraph",
      "text": "Float Revenue: Interest we earn from customer funds while payment transactions are clearing. Derived from payment volume, transit times, and interest rates.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ff5f9ab8-8d8b-450e-8fdb-791701068763",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.35,
        "x": 0.05,
        "y": 0.07
      },
      "kind": "title",
      "text": "Our business model",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "de454481-5228-4ee0-8ed0-b9ababf11d27",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Action Titles",
      "slug": "action-titles",
      "agent": "Architect",
      "layer": "slide",
      "matchId": "019dd95a-1c1c-7608-8ed2-0d15be5306cb",
      "evidence": "Title 'Our business model' labels the revenue split.",
      "confidence": 75
    },
    {
      "name": "Color Strategy",
      "slug": "color-strategy",
      "agent": "Designer",
      "layer": "slide",
      "matchId": "019dd95a-1c1c-7608-8ed2-10c5d04a0e1f",
      "evidence": "Teal Subscription, orange Transaction, peach Float — color = revenue stream.",
      "confidence": 78
    },
    {
      "name": "Contrast Pairs",
      "slug": "contrast-pairs",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "019dd95a-1c1c-7608-8ed2-1ace05f7ae0a",
      "evidence": "CORE band vs FLOAT band visually separated.",
      "confidence": 60
    },
    {
      "name": "Visual Hierarchy",
      "slug": "visual-hierarchy",
      "agent": "Designer",
      "layer": "slide",
      "matchId": "019dd95a-1c1c-7608-8ed2-169571d60c07",
      "evidence": "Donut percentages 19%/70%/11% sized as the takeaway.",
      "confidence": 70
    }
  ],
  "frameworks": [
    {
      "name": "Revenue Mix (Core vs Float)",
      "slug": null,
      "matchId": "019dd95a-1d21-7467-a469-6d5031b7fdf7",
      "evidence": "Two-band layout splitting Subscription/Transaction (Core) from Float, with %-of-revenue donuts.",
      "confidence": 70
    }
  ],
  "arcBeats": [
    {
      "to": 21,
      "from": 16,
      "beatId": "019dd95a-07a7-7579-bd67-54ea7581a19d",
      "arcName": "The Consultant's Gambit",
      "arcSlug": "consultants-gambit",
      "beatName": "Impact & Next Steps",
      "beatSlug": "consultants-gambit-impact-next-steps",
      "evidence": "Financial Overview divider then revenue, model, adoption, 56% CAGR.",
      "position": 5,
      "confidence": 82,
      "parentBeatName": "Resolution",
      "parentBeatSlug": "resolution"
    },
    {
      "to": 18,
      "from": 18,
      "beatId": "019dd95a-07a7-7579-bd67-699e568cdd5c",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Business Model",
      "beatSlug": "sequoia-pitch-competition",
      "evidence": "Subscription/Transaction/Float revenue split donuts.",
      "position": 5,
      "confidence": 55,
      "parentBeatName": "Evidence",
      "parentBeatSlug": "evidence"
    },
    {
      "to": 21,
      "from": 17,
      "beatId": "019dd95a-07a7-7579-bd67-6d2e3bca4e23",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Financials",
      "beatSlug": "sequoia-pitch-product",
      "evidence": "Profile, growth, adoption, 56% CAGR.",
      "position": 6,
      "confidence": 55,
      "parentBeatName": "Evidence",
      "parentBeatSlug": "evidence"
    }
  ],
  "loops": [
    {
      "to": 21,
      "from": 17,
      "name": "Pattern Hunter",
      "slug": "02-pattern-hunter",
      "bestFor": "Time-pressed audiences, building consensus, when data is strong",
      "matchId": "019dd95a-08f8-7619-ac2f-cb0bf5267f5b",
      "evidence": "Profile metrics, business model, revenue growth %, adoption KPIs, and 56% CAGR — multiple evidence streams to one conclusion.",
      "position": 6,
      "objective": "Stack financial proof points to validate execution",
      "structure": "Evidence A -> Evidence B -> Evidence C -> Pattern/Conclusion",
      "confidence": 80,
      "description": "Group multiple pieces of evidence that together point to a pattern or conclusion"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}