{
  "docId": "019dd923-5efe-75c0-8dff-47abbe6ec3f4",
  "docSlug": "dd05edc0227f631b",
  "documentTitle": "2025 03 Summit Investor Meeting",
  "authorId": "Adobe",
  "authorName": "Adobe",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.778,
  "pageNumber": 94,
  "pageCount": 109,
  "prevPage": 93,
  "nextPage": 95,
  "slideType": "kpi_dashboard",
  "function": "quantify_impact",
  "density": "dense",
  "nDataPoints": 4,
  "notes": "The slide uses a collage of product screenshots and callout bubbles to present quantitative data points.",
  "elementsJson": [
    "headline_text",
    "callout_box",
    "big_number",
    "screenshot",
    "footnote"
  ],
  "metadataConfidence": 0.95,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5efe-75c0-8dff-47abbe6ec3f4/94",
  "deckHref": "/decks/019dd923-5efe-75c0-8dff-47abbe6ec3f4",
  "deckJsonHref": "/decks/019dd923-5efe-75c0-8dff-47abbe6ec3f4.json",
  "deckAnchorHref": "/decks/019dd923-5efe-75c0-8dff-47abbe6ec3f4#slide-94",
  "components": [
    {
      "bbox": {
        "h": 0.08,
        "w": 0.25,
        "x": 0.1,
        "y": 0.75
      },
      "kind": "callout",
      "text": "PDF is the gold standard of document interchange",
      "attrs": null,
      "subkind": "primary",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "0111a3a2-7900-407e-85ad-578ce6034aa9",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.15,
        "x": 0.5,
        "y": 0.7
      },
      "kind": "metric",
      "text": "~1B Links shared from Acrobat in FY24",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "848eb2b8-bf40-4309-8c7f-a0f6067c0f41",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.15,
        "x": 0.55,
        "y": 0.25
      },
      "kind": "metric",
      "text": "~3T PDFs in the world",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "8f3e70a3-c071-4abb-9725-960275ca06fb",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.15,
        "x": 0.8,
        "y": 0.55
      },
      "kind": "metric",
      "text": "~650M Monthly active Acrobat users",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ae68c645-5035-4122-ad5d-5c7fa5091bd6",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.15,
        "x": 0.3,
        "y": 0.35
      },
      "kind": "metric",
      "text": ">400B PDFs opened in Acrobat/year",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d3e74e66-e9c3-4883-960c-3badc9228286",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Monthly active Acrobat users: ~650M",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-5be9-7345-acda-952aa2cf6d32",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.8,
        "x": 0.1,
        "y": 0.95
      },
      "kind": "source-note",
      "text": "1 Internal estimate based on number of documents opened in Acrobat in each of Q3 FY24 and Q4 FY24; 2 March 2025; 3 Average Acrobat MAU for December 2024 and January 2025.",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "40b7fdc1-97cd-450e-8364-12074aa61852",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.8,
        "x": 0.05,
        "y": 0.05
      },
      "kind": "title",
      "text": "Business Professionals & Consumers: Proven track record",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "10d2a8e4-ad17-46b8-bce0-98241c0a74da",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Action Titles",
      "slug": "action-titles",
      "agent": "Architect",
      "layer": "slide",
      "matchId": "019dd95a-1a13-73b8-b32c-7e16bb918ec7",
      "evidence": "Callout: 'PDF is the gold standard of document interchange'.",
      "confidence": 75
    },
    {
      "name": "Credibility Transfer",
      "slug": "credibility-transfer",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "019dd95a-1a13-73b8-b32c-82d9602386d9",
      "evidence": "'Gold standard' language transfers credibility from the format.",
      "confidence": 70
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 101,
      "from": 83,
      "beatId": "019dd95a-07a7-7579-bd61-d12ddb68f831",
      "arcName": "The Consultant's Gambit",
      "arcSlug": "consultants-gambit",
      "beatName": "Impact & Next Steps",
      "beatSlug": "consultants-gambit-impact-next-steps",
      "evidence": "Growth agenda, customer-group financials, AI monetization, path to $30B",
      "position": 5,
      "confidence": 82,
      "parentBeatName": "Resolution",
      "parentBeatSlug": "resolution"
    },
    {
      "to": 101,
      "from": 83,
      "beatId": "019dd95a-07a7-7579-bd61-df404f82877c",
      "arcName": "The Triple Take",
      "arcSlug": "triple-take",
      "beatName": "The Action (Now What)",
      "beatSlug": "triple-take-the-action-now-what",
      "evidence": "Growth agenda, monetization, $30B target",
      "position": 3,
      "confidence": 55,
      "parentBeatName": "Resolution",
      "parentBeatSlug": "resolution"
    }
  ],
  "loops": [
    {
      "to": 97,
      "from": 92,
      "name": "Segmentation Split",
      "slug": "34-segmentation-split",
      "bestFor": "Customer analysis, market research, resource allocation",
      "matchId": "019dd95a-08f8-7619-ac2b-080f6bd72a82",
      "evidence": "Symmetric two-segment financial pages: p92-94 Business Pros & Consumers, p95-97 Creative & Marketing Professionals.",
      "position": 10,
      "objective": "Compare growth and proof points across the two customer-group segments",
      "structure": "The Aggregate View -> Segment A Behavior -> Segment B Behavior -> The Insight in the Difference",
      "confidence": 82,
      "description": "Divide a whole into meaningful segments to reveal hidden patterns"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}