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  "documentTitle": "2025 Quantifying the GenAI opportunity",
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      "text": "46% Employee adoption",
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      "text": "71% Risk management, such as data privacy and cybersecurity",
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      "text": "barrier prevalence: 85%",
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      "text": "Managing risk should be an integral part of every AI transformation initiative from day one. It should not be viewed simply as a compliance or risk-mitigation exercise.",
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      "text": "Overcoming “last-mile” human barriers to GenAI adoption requires behavioral change at scale. Capturing GenAI value hinges on effective change management and people trusting that the technology is both safe and beneficial.",
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      "text": "Unleashing the power of your data is a rapidly rising challenge to address early. Capturing full GenAI value requires that quality data is available to the organization’s GenAI tools at the right time.",
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      "text": "Source: KPMG LLP, AI Q4 2024 Pulse Survey (January 9, 2025)",
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