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  "documentTitle": "2025 The AI Dossier",
  "authorId": "Deloitte",
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  "notes": "Part of 'The AI Dossier' series; focuses on consumer retail applications.",
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      "kind": "callout",
      "text": "HOW AI CAN HELP. Accurate style transferring, Greater personalization, Virtual mix-and-match.",
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      "text": "AI can be used for style transferring, which allows consumers to see a digital rendering of clothes and other products on their own bodies, in their homes, and elsewhere.",
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      "text": "Virtual try-on. AI can be used for style transferring, which allows consumers to see a digital rendering of clothes and other products on their own bodies, in their homes, and elsewhere.",
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      "text": "ISSUE/OPPORTUNITY. In the clothing and make-up industry, consumers typically try on products to determine whether they want to purchase and keep it. Yet, this traditional method of selecting products is challenged by online shopping, where the consumer relies on pictures and product descriptions to inform their decision. This can lead to high return rates and affiliated costs to the company, as well as customer dissatisfaction.",
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      "kind": "title",
      "text": "Seeing is believing",
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