{
  "docId": "019dd923-5e88-73ef-bd5d-c4ba81e7f2fd",
  "docSlug": "28690baad9250d50",
  "documentTitle": "2019 Bond Cap Internet Trends 2019",
  "authorId": "BondCap",
  "authorName": "Mary Meeker",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "vc_research",
  "sourceTypeLabel": "VC research",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.333,
  "pageNumber": 67,
  "pageCount": 334,
  "prevPage": 66,
  "nextPage": 68,
  "slideType": "case_study",
  "function": "illustrate_case",
  "density": "overcrowded",
  "nDataPoints": 2,
  "notes": "Includes a quote from the CEO and a growth chart of user acquisition.",
  "elementsJson": [
    "screenshot",
    "line_chart",
    "paragraph",
    "quote_block"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5e88-73ef-bd5d-c4ba81e7f2fd/67",
  "deckHref": "/decks/019dd923-5e88-73ef-bd5d-c4ba81e7f2fd",
  "deckJsonHref": "/decks/019dd923-5e88-73ef-bd5d-c4ba81e7f2fd.json",
  "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd5d-c4ba81e7f2fd#slide-67",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "Data from the Toss mobile payment platform & its partners will help make better credit judgments on those filers when they are seeking loans.",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-4e55-75b2-9bd8-bde5a3b0e8cc",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.55,
        "w": 0.4,
        "x": 0.52,
        "y": 0.25
      },
      "kind": "chart",
      "text": "Users, South Korea",
      "attrs": null,
      "subkind": "line",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "eb1f9bcf-af4b-4678-987e-f9cc9c85cf63",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.4,
        "w": 0.28,
        "x": 0.12,
        "y": 0.25
      },
      "kind": "image",
      "text": "Toss mobile app interface",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "cbe682c6-e84c-4f5b-a061-67225d50e762",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Toss Users: 12MM",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-4e55-75b2-9bd8-c73222e86c9e",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.2,
        "x": 0.16,
        "y": 0.84
      },
      "kind": "paragraph",
      "text": "SG Lee – Co-Founder & CEO, Toss, 3/19",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "18c20742-553b-4795-83aa-c20e9f44e6da",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.25,
        "w": 0.38,
        "x": 0.06,
        "y": 0.58
      },
      "kind": "quote",
      "text": "A persistent problem in Korea has been the lack of mid-level interest-rate loans. The reason for this is because there hasn't been adequate credit evaluation on filers with mid-level credit scores or small business owners. Data from the Toss mobile payment platform & its partners will help make better credit judgments on those filers when they are seeking loans.",
      "attrs": null,
      "subkind": "pull-quote",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "214bc185-1c60-4580-8b14-d230b3bd7895",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "quote",
      "text": "A persistent problem in Korea has been the lack of mid-level interest-rate loans. The reason for this is because there hasn't been adequate credit evaluation on filers with mid-level credit scores or small business owners. — SG Lee, Co-Founder & CEO, Toss, 3/19",
      "attrs": null,
      "subkind": null,
      "toolName": "Authority citation",
      "toolSlug": "authority-citation",
      "confidence": null,
      "componentId": "019dd952-4e55-75b2-9bd8-c13d289f33dc",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.02,
        "w": 0.3,
        "x": 0.36,
        "y": 0.93
      },
      "kind": "source-note",
      "text": "Source: Toss. Korea JoongAng Daily Interview with SG Lee (3/19)",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "01098ee2-9bef-4f32-9e4f-c42b5882c0df",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.95,
        "x": 0.02,
        "y": 0.02
      },
      "kind": "title",
      "text": "South Korea (Toss) = Digital Payments / Financial Services... ~12MM Users + ~2x in One Year",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b8991768-721e-4f8a-9884-9bcab8143b4e",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}