{
  "docId": "019dd923-5e88-73ef-bd5d-c276e85d51e3",
  "docSlug": "a31ffd211a1fe680",
  "documentTitle": "2018 Bond Cap Internet Trends 2018",
  "authorId": "BondCap",
  "authorName": "Mary Meeker",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "vc_research",
  "sourceTypeLabel": "VC research",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.333,
  "pageNumber": 280,
  "pageCount": 295,
  "prevPage": 279,
  "nextPage": 281,
  "slideType": "data_table",
  "function": "analyze_data",
  "density": "dense",
  "nDataPoints": 112,
  "notes": "Data sourced from CBO and OMB.",
  "elementsJson": [
    "data_table"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5e88-73ef-bd5d-c276e85d51e3/280",
  "deckHref": "/decks/019dd923-5e88-73ef-bd5d-c276e85d51e3",
  "deckJsonHref": "/decks/019dd923-5e88-73ef-bd5d-c276e85d51e3.json",
  "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd5d-c276e85d51e3#slide-280",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "-19% Average Net Margin, 1987-2017",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-5640-7516-ae17-9f6adc3debc4",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Net Margin: -19%",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-5640-7516-ae17-a0676b69c6ff",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.48,
        "x": 0.28,
        "y": 0.93
      },
      "kind": "source-note",
      "text": "Source: Congressional Budget Office, White House Office of Management and Budget. *Individual & corporate income taxes include capital gains taxes. Note: USA federal fiscal year ends in September. Non-defense discretionary includes federal spending on education, infrastructure, law enforcement, judiciary functions.",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "8a2ef8a8-86be-4683-9a36-dcb82f221376",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.65,
        "w": 0.88,
        "x": 0.11,
        "y": 0.24
      },
      "kind": "table",
      "text": "Revenue, Expenses, and Surplus/Deficit data from 1987-2017",
      "attrs": null,
      "subkind": "data",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "0e89cabb-5aaa-41b6-81dd-4f74b1e3ee03",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.65,
        "x": 0.02,
        "y": 0.02
      },
      "kind": "title",
      "text": "USA Income Statement = -19% Average Net Margin Over 30 Years...",
      "attrs": null,
      "subkind": "action-title",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "27062044-3ed7-4d29-a985-b1db9441d8e2",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.31,
        "x": 0.345,
        "y": 0.17
      },
      "kind": "title",
      "text": "USA Income Statement",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "47b44047-c6fc-4cbd-a631-c7d06a328821",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 295,
      "from": 51,
      "beatId": "b9b70551-f8fb-4594-b90e-6e898c73b030",
      "arcName": "Monroe's Motivated Sequence",
      "arcSlug": "monroes-sequence",
      "beatName": "Action",
      "beatSlug": "monroes-sequence-action",
      "evidence": "The report concludes with a call to action for internet companies to adapt to changing trends.",
      "position": 3,
      "confidence": 0.8,
      "parentBeatName": "Resolution",
      "parentBeatSlug": "resolution"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}