{
  "docId": "019dd923-5e88-73ef-bd5d-b47083b6df0b",
  "docSlug": "c07336c663465069",
  "documentTitle": "2015 Bond Cap Internet Trends 2015",
  "authorId": "BondCap",
  "authorName": "Mary Meeker",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "vc_research",
  "sourceTypeLabel": "VC research",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.333,
  "pageNumber": 109,
  "pageCount": 197,
  "prevPage": 108,
  "nextPage": 110,
  "slideType": "industry_trends",
  "function": "analyze_data",
  "density": "balanced",
  "nDataPoints": 1,
  "notes": "The chart illustrates a long-term demographic trend of shrinking household sizes.",
  "elementsJson": [
    "headline_text",
    "line_chart",
    "footnote"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5e88-73ef-bd5d-b47083b6df0b/109",
  "deckHref": "/decks/019dd923-5e88-73ef-bd5d-b47083b6df0b",
  "deckJsonHref": "/decks/019dd923-5e88-73ef-bd5d-b47083b6df0b.json",
  "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd5d-b47083b6df0b#slide-109",
  "components": [
    {
      "bbox": {
        "h": 0.6,
        "w": 0.8,
        "x": 0.15,
        "y": 0.2
      },
      "kind": "chart",
      "text": "Line chart showing decline from 4.5 in 1910 to 2.5 in 2014",
      "attrs": null,
      "subkind": "line",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a3c24b81-7268-4a3d-b215-47e6c276cfe1",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Average Household Size: 2.5",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-5640-7516-ae21-d25e0f2ac267",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.8,
        "x": 0.1,
        "y": 0.94
      },
      "kind": "source-note",
      "text": "Source: US Census Bureau. Data from 1910-1940 from the US Census. Data from 1947 onwards from the Current Population Survey. Note: A household consists of all people who occupy a housing unit regardless of relationship.",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "5b6ab2b0-bb42-4f2c-963e-20b647095616",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.9,
        "x": 0.03,
        "y": 0.03
      },
      "kind": "title",
      "text": "Household Sizes Declining = @ 2.5 People vs. 3+ Fifty Years Ago, 4+ a Century Ago",
      "attrs": null,
      "subkind": "action-title",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ccb14021-d345-4b65-8e5e-9d0b4f4034c4",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.6,
        "x": 0.2,
        "y": 0.16
      },
      "kind": "title",
      "text": "Size of Average Household, USA, 1910 – 2014",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "6592c155-cc30-418e-8699-a1e22ef3e494",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 148,
      "from": 81,
      "beatId": "5c9b8649-d680-4957-af5b-00cf61fd3f27",
      "arcName": "The Sparkline",
      "arcSlug": "sparkline",
      "beatName": "Resolution",
      "beatSlug": "resolution",
      "evidence": "The summary and implications of the trends and challenges",
      "position": 5,
      "confidence": 0.8,
      "parentBeatName": null,
      "parentBeatSlug": null
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}