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  "documentTitle": "2011 Bond Cap Internet Trends 2011",
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  "authorName": "Mary Meeker",
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      "text": "Gross Advertising Revenue: $9,335",
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      "text": "Source: Google, Morgan Stanley Research.",
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      "text": "Gross Advertising Revenue ($MM) 6,562 7,032 8,167 8,306 8,716 9,335 Y/Y Growth 23% 22% 26% 28% 33% 33% Aggregate Paid Clicks (MM) 12,651 13,157 14,669 15,245 15,004 16,876 Y/Y Growth 15% 16% 18% 17% 18% 28% Cost per Click (CPC - $) 0.52 0.53 0.56 0.54 0.58 0.55 Y/Y Growth 7% 6% 7% 10% 12% 4%",
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      "text": "Google Paid Clicks & Cost-Per-Click Continue to Grow Rapidly; Mobile Helping",
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