{
  "docId": "019dd923-5e88-73ef-bd5c-fd5012384ae3",
  "docSlug": "bf350dd574c19997",
  "documentTitle": "2021 Air Street Capital The State of AI Report 2021",
  "authorId": "AirStreetCapital",
  "authorName": "Air Street Capital",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "vc_research",
  "sourceTypeLabel": "VC research",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.777,
  "pageNumber": 136,
  "pageCount": 188,
  "prevPage": 135,
  "nextPage": 137,
  "slideType": "client_example",
  "function": "illustrate_case",
  "density": "dense",
  "nDataPoints": 6,
  "notes": "The slide highlights the impact of AI-driven financial products on merchant performance and usage patterns.",
  "elementsJson": [
    "headline_text",
    "paragraph",
    "area_chart",
    "bar_chart_horizontal"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5e88-73ef-bd5c-fd5012384ae3/136",
  "deckHref": "/decks/019dd923-5e88-73ef-bd5c-fd5012384ae3",
  "deckJsonHref": "/decks/019dd923-5e88-73ef-bd5c-fd5012384ae3.json",
  "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd5c-fd5012384ae3#slide-136",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "Shops with Shopify Capital funding average 36% higher sales.",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-47c4-7719-a20f-ed0a4242cf2a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.35,
        "w": 0.3,
        "x": 0.19,
        "y": 0.5
      },
      "kind": "chart",
      "text": "Shops with Shopify Capital funding average 36% higher sales",
      "attrs": null,
      "subkind": "area",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d26c7905-6b85-4026-8d3f-96ff7ebf6747",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.35,
        "w": 0.25,
        "x": 0.57,
        "y": 0.5
      },
      "kind": "chart",
      "text": "How do merchants use their Shopify Capital funds?",
      "attrs": null,
      "subkind": "bar-horizontal",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "5f20f0aa-22a1-4562-98d6-c86399db1d71",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Sales growth: 36%",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-47c4-7719-a20f-f2a7268af87e",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.2,
        "w": 0.9,
        "x": 0.05,
        "y": 0.22
      },
      "kind": "paragraph",
      "text": "In April 2016, Shopify launched an ML-driven lending solution called Shopify Capital that preemptively offers working capital advances up to $2M that can be unlocked in 2-5 days by high performing merchants on their platform. Shopify Capital has grown to $2.3B in cumulative capital advanced since its launch and 137% YoY by Q2 2021. Interestingly, 76% of merchants who used this product returned for at least one additional round of funding and merchants averaged 36% higher sales in the first 6 months compared to their non-funded peers.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "0d984c3b-4518-457e-a2a5-398abea76a39",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.02,
        "w": 0.25,
        "x": 0.57,
        "y": 0.86
      },
      "kind": "source-note",
      "text": "A survey of Shopify merchants when asked how they used business funding (n=3,232)",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "e3748117-23fc-4745-95f7-bea503ac84ac",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.9,
        "x": 0.05,
        "y": 0.14
      },
      "kind": "title",
      "text": "AI-last: large scale first party data unlocks new AI product opportunities at Shopify",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f7179fee-d8e6-4397-9efd-f9f7a89f06e6",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 152,
      "from": 5,
      "beatId": "019dd95a-0682-776c-8e35-0affbadec38e",
      "arcName": "The Triple Take",
      "arcSlug": "triple-take",
      "beatName": "The Facts (What)",
      "beatSlug": "triple-take-the-facts-what",
      "evidence": "Definitions p.5-6, Exec Summary p.7, then Sections 1-3 catalog evidence.",
      "position": 1,
      "confidence": 78,
      "parentBeatName": "Setup",
      "parentBeatSlug": "setup"
    },
    {
      "to": 152,
      "from": 10,
      "beatId": "019dd95a-0682-776c-8e35-1b3ee3a1c012",
      "arcName": "The Mountain",
      "arcSlug": "mountain",
      "beatName": "Rising Action",
      "beatSlug": "mountain-rising-action",
      "evidence": "Three sections accumulating evidence of accelerating progress.",
      "position": 2,
      "confidence": 55,
      "parentBeatName": "Development",
      "parentBeatSlug": "development"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}