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  "documentTitle": "2025 Me My Brand and AI",
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  "notes": "The chart shows Gen AI at 18%, just behind physical stores at 19%.",
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      "text": "Bar chart showing Physical store (19%), Gen AI (18%), Social media (15%), Online marketplace (15%), Friends and family (13%), Search engine (11%), Brand website or app (10%)",
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      "text": "What's happening: Natural language interfaces are accelerating the adoption of AI search, making gen AI tools a go-to channel. One in two users have already informed a purchase decision using gen AI...",
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      "text": "AI as my trusted guide: LLMs are the new influencers",
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