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  "documentTitle": "2024 Reinvention in the Age of Generative AI Executive Summary",
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      "text": "Companies must be able to use generative AI to reinvent. It is by no means the only technology and will not be the last technology breakthrough.",
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      "text": "01/ Lead with value\n02/ Understand and develop an AI-enabled, secure digital core\n03/ Reinvent talent and ways of working\n04/ Close the gap on responsible AI\n05/ Drive continuous reinvention",
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      "text": "Companies must be able to use generative AI to reinvent. It is by no means the only technology and will not be the last technology breakthrough. It is clear to us, however, that it is table stakes for success, and companies will compete on how fast they are able to harness and deploy it to create material value. This is a reality that not everyone has yet embraced. They will. Success will require an objective, unemotional approach by every CEO and her or his team to assess where they are today in their competitive set, and then systematically execute a reinvention strategy with five imperatives that can be broadly applied. Here we describe them only in the context of generative AI with client examples. Note that today, we generally find clients at the C-suite focused on leading with value and talent. There is not enough understanding of the digital core beyond the CIO, and we see a gap in focus, investment and speed on responsible AI. Generally, only Reinventors are embracing continuous reinvention as their strategy and building the capabilities to enable it with urgency.",
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