{
  "docId": "019dd923-5e88-73ef-bd5b-13917bf239d4",
  "docSlug": "43414371f2298a01",
  "documentTitle": "2019 ccb investor day ba56d0e8",
  "authorId": "JPMorgan",
  "authorName": "JPMorgan Chase & Co.",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "equity_research",
  "sourceTypeLabel": "Equity research",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.778,
  "pageNumber": 40,
  "pageCount": 64,
  "prevPage": 39,
  "nextPage": 41,
  "slideType": "client_example",
  "function": "illustrate_case",
  "density": "balanced",
  "nDataPoints": 2,
  "notes": "Simulated screen",
  "elementsJson": [
    "headline_text",
    "screenshot",
    "process_diagram",
    "numbered_list",
    "callout_box"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5e88-73ef-bd5b-13917bf239d4/40",
  "deckHref": "/decks/019dd923-5e88-73ef-bd5b-13917bf239d4",
  "deckJsonHref": "/decks/019dd923-5e88-73ef-bd5b-13917bf239d4.json",
  "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd5b-13917bf239d4#slide-40",
  "components": [
    {
      "bbox": {
        "h": 0.08,
        "w": 0.9,
        "x": 0.05,
        "y": 0.85
      },
      "kind": "callout",
      "text": "Rapidly scaled with ~7mm cards activating 25mm+ Chase OffersSM in the 3 months since launch",
      "attrs": null,
      "subkind": "primary",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "6cf675d6-796b-4bd2-9d9d-8c11476448e7",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.55,
        "w": 0.45,
        "x": 0.315,
        "y": 0.28
      },
      "kind": "framework",
      "text": "Flywheel diagram showing the cycle of engagement between customers and merchants",
      "attrs": null,
      "subkind": "instance",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "9bb6f4d7-4683-4883-a0e4-8f1153b05b92",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.65,
        "w": 0.23,
        "x": 0.07,
        "y": 0.265
      },
      "kind": "image",
      "text": "Mobile app interface showing Chase Offers",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b8b3d624-4a15-4d8f-be1d-90603854ee22",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.55,
        "w": 0.6,
        "x": 0.315,
        "y": 0.28
      },
      "kind": "list",
      "text": "1. Chase connects customers to merchants... 2. Customers love getting money... 3. Merchants benefit from increased engagement... 4. Merchants provide more value...",
      "attrs": null,
      "subkind": "numbered",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "2ced646c-df72-44d9-bc3a-c71c7c8d0a92",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "cards activated: 7mm",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-28a8-72e5-a820-ae82f4e532dd",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.6,
        "x": 0.04,
        "y": 0.1
      },
      "kind": "title",
      "text": "Chase OffersSM has seen tremendous engagement in the first few months",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a19166b2-4148-40fc-b271-615b155bea0b",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Flywheel",
      "slug": "flywheel",
      "agent": null,
      "layer": "slide",
      "matchId": "aa38c191-5fea-42e8-9ee5-5afb64d8d27b",
      "evidence": "This slide presents a flywheel diagram showing the cycle of engagement between customers and merchants.",
      "confidence": 0.7
    }
  ],
  "frameworks": [
    {
      "name": "flywheel",
      "slug": null,
      "matchId": "b82feafb-9407-41d8-8db5-21743d0f8d18",
      "evidence": "Circular diagram showing self-reinforcing engagement loop",
      "confidence": 1
    }
  ],
  "arcBeats": [],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}