{
  "docId": "019dd923-5e88-73ef-bd59-ba7fb4adbdd5",
  "docSlug": "4e295cba8799c043",
  "documentTitle": "Accelerating Sustainable and Inclusive Growth",
  "authorId": "McKinsey",
  "authorName": "McKinsey",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.778,
  "pageNumber": 17,
  "pageCount": 89,
  "prevPage": 16,
  "nextPage": 18,
  "slideType": "case_study",
  "function": "illustrate_case",
  "density": "overcrowded",
  "nDataPoints": 3,
  "notes": null,
  "elementsJson": [
    "headline_text",
    "photo",
    "paragraph",
    "big_number"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5e88-73ef-bd59-ba7fb4adbdd5/17",
  "deckHref": "/decks/019dd923-5e88-73ef-bd59-ba7fb4adbdd5",
  "deckJsonHref": "/decks/019dd923-5e88-73ef-bd59-ba7fb4adbdd5.json",
  "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd59-ba7fb4adbdd5#slide-17",
  "components": [
    {
      "bbox": {
        "h": 0.22,
        "w": 0.26,
        "x": 0.68,
        "y": 0.248
      },
      "kind": "image",
      "text": "Aerial view of water",
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "5878e951-23e4-4221-8e53-19e5932aa63b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.22,
        "w": 0.26,
        "x": 0.057,
        "y": 0.248
      },
      "kind": "image",
      "text": "Lufthansa turbine",
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "7150f61a-d71c-4058-9999-2bdaeda711a8",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.22,
        "w": 0.26,
        "x": 0.37,
        "y": 0.248
      },
      "kind": "image",
      "text": "Monkeys in trees",
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f44f31d4-7d68-4077-9407-7282724085b1",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.06,
        "w": 0.1,
        "x": 0.37,
        "y": 0.81
      },
      "kind": "metric",
      "text": "$1B",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "00d61df3-6789-4473-af90-eef097dcda71",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.06,
        "w": 0.1,
        "x": 0.057,
        "y": 0.81
      },
      "kind": "metric",
      "text": "100%",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "71de49a5-780e-4a88-a6b9-34ada643dc80",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.06,
        "w": 0.1,
        "x": 0.68,
        "y": 0.81
      },
      "kind": "metric",
      "text": "2,500",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "9e35fe52-589b-46d2-a580-eb6f54071e0d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Impact metrics: 100%",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-2e34-7719-b4c3-cf9cfb897040",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.26,
        "x": 0.68,
        "y": 0.568
      },
      "kind": "paragraph",
      "text": "QuantumBlack, our AI arm, has collaborated with One Ocean Foundation to quantify what businesses are doing to protect the oceans.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "0255b175-9785-499a-b677-ff85e963847e",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.26,
        "x": 0.37,
        "y": 0.568
      },
      "kind": "paragraph",
      "text": "In partnership with TPG, we created Rubicon Carbon, a digital platform that connects companies to risk-adjusted portfolios of high-quality carbon credits.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "394dcc61-bd6d-479e-875d-31aa69727a71",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.26,
        "x": 0.68,
        "y": 0.505
      },
      "kind": "paragraph",
      "text": "One Ocean Foundation: Using GenAI to help green businesses better protect the ocean",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "56111359-6b7f-4cea-8e53-b19d0f39f616",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.26,
        "x": 0.37,
        "y": 0.505
      },
      "kind": "paragraph",
      "text": "TPG: Building a next-generation carbon platform",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a2573c84-3c8c-48e3-8171-b2b30d76468d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.26,
        "x": 0.057,
        "y": 0.505
      },
      "kind": "paragraph",
      "text": "Lufthansa: Using data to enhance carbon footprint visibility",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "da29c092-837a-4f0f-b9c1-845ad9af6807",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.26,
        "x": 0.057,
        "y": 0.568
      },
      "kind": "paragraph",
      "text": "We developed a solution to help Lufthansa gain greater visibility into its procurement data and carbon footprint via the Spendscape platform.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ed44ada3-4f14-4465-918e-fea76f868311",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.19,
        "x": 0.035,
        "y": 0.13
      },
      "kind": "title",
      "text": "Case studies",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d0e9b81c-fec0-4708-b3b6-79814ca0b10a",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 25,
      "from": 16,
      "beatId": "74870d85-d73f-4858-89e4-bb3e35a416e4",
      "arcName": "The Sparkline",
      "arcSlug": "sparkline",
      "beatName": "Solution & Approach",
      "beatSlug": "consultants-gambit-solution-approach",
      "evidence": "McKinsey outlines its key actions and case studies in sustainability and inclusive growth",
      "position": 3,
      "confidence": 0.8,
      "parentBeatName": "Turn",
      "parentBeatSlug": "turn"
    }
  ],
  "loops": [
    {
      "to": 25,
      "from": 15,
      "name": "Cost Of Inaction",
      "slug": "27-cost-of-inaction",
      "bestFor": "Urgent budget requests, compliance, risk mitigation",
      "matchId": "6fa8bed5-6cb5-42b4-b825-b32c75c4678c",
      "evidence": "The document emphasizes the importance of taking action on sustainability and inclusive growth",
      "position": 0,
      "objective": "To highlight the costs of inaction on sustainable and inclusive growth",
      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
      "confidence": 0.7,
      "description": "Quantify what happens if the audience does nothing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}