{
  "docId": "019dd923-5e88-73ef-bd59-6b93854048b4",
  "docSlug": "d5b9153efbf561f0",
  "documentTitle": "ey attractiveness survey 2023 eng version final",
  "authorId": "MorganStanley",
  "authorName": "EY",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "equity_research",
  "sourceTypeLabel": "Equity research",
  "presentationDate": null,
  "orientation": "portrait",
  "aspectRatio": 0.707,
  "pageNumber": 35,
  "pageCount": 43,
  "prevPage": 34,
  "nextPage": 36,
  "slideType": "section_divider",
  "function": "transition",
  "density": "dense",
  "nDataPoints": 0,
  "notes": null,
  "elementsJson": [
    "headline_text",
    "paragraph",
    "photo",
    "headshot",
    "quote_block"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5e88-73ef-bd59-6b93854048b4/35",
  "deckHref": "/decks/019dd923-5e88-73ef-bd59-6b93854048b4",
  "deckJsonHref": "/decks/019dd923-5e88-73ef-bd59-6b93854048b4.json",
  "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd59-6b93854048b4#slide-35",
  "components": [
    {
      "bbox": {
        "h": 0.12,
        "w": 0.12,
        "x": 0.56,
        "y": 0.065
      },
      "kind": "callout",
      "text": "External viewpoint",
      "attrs": null,
      "subkind": "primary",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "64cc6bb2-a7c0-4610-ae67-079a4ef42968",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "callout",
      "text": "The administration of Prime Minister Mitsotakis has highly prioritized the strengthening of entrepreneurship and investments.",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-340d-7338-acc3-89be120999a4",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.085,
        "w": 0.065,
        "x": 0.565,
        "y": 0.335
      },
      "kind": "image",
      "text": "Kostas Skrekas, Minister of Development of Greece",
      "attrs": null,
      "subkind": "headshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "5d2d2009-9270-4e80-9069-d37f5ad42cda",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.875,
        "w": 0.225,
        "x": 0.25,
        "y": 0.445
      },
      "kind": "paragraph",
      "text": "Throughout the world, and in all sectors of the economy, businesses are striving to strengthen their strategic and operational advantages...",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "06c88829-80bb-429e-bf82-8d0420f242af",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.3,
        "w": 0.38,
        "x": 0.565,
        "y": 0.56
      },
      "kind": "quote",
      "text": "The administration of Prime Minister Mitsotakis has highly prioritized the strengthening of entrepreneurship and investments...",
      "attrs": null,
      "subkind": "testimonial",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "8ac0a644-eb7b-410c-85ed-5f11f69bca58",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "quote",
      "text": "The administration of Prime Minister Mitsotakis has highly prioritized the strengthening of entrepreneurship and investments. Having assured stability on both the political and macroeconomic levels over the past four years, it has fulfilled a long-term strategy to attract FDIs which has consequently started to bear fruit as the 2023 European Attractiveness Survey confirms. - Kostas Skrekas, Minister of Development of Greece",
      "attrs": null,
      "subkind": null,
      "toolName": "Authority citation",
      "toolSlug": "authority-citation",
      "confidence": null,
      "componentId": "019dd952-340d-7338-acc3-8cf5921052b0",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.12,
        "w": 0.225,
        "x": 0.05,
        "y": 0.38
      },
      "kind": "title",
      "text": "4 Conclusions and recommendations",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "96068081-2c55-4ff5-8746-cabd06250abf",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.38,
        "x": 0.565,
        "y": 0.485
      },
      "kind": "title",
      "text": "Which strategy do you plan to follow to attract even more foreign direct investment?",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "9ade2105-5651-4386-8097-5f77fcf46c8c",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Section divider",
      "slug": "section-divider",
      "agent": null,
      "layer": "slide",
      "matchId": "5937a1ff-bdd7-4a88-9b5c-a8c7b81f7376",
      "evidence": "type: section_divider",
      "confidence": 0.9
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 43,
      "from": 31,
      "beatId": "200377a6-8484-40de-a824-7be9d1977c16",
      "arcName": "Problem-Agitate-Solution",
      "arcSlug": "problem-agitate-solution",
      "beatName": "Impact & Next Steps",
      "beatSlug": "consultants-gambit-impact-next-steps",
      "evidence": "The document concludes with recommendations and next steps for Greece to maintain its attractiveness as an investment destination.",
      "position": 4,
      "confidence": 0.8,
      "parentBeatName": "Resolution",
      "parentBeatSlug": "resolution"
    }
  ],
  "loops": [
    {
      "to": 43,
      "from": 3,
      "name": "Golden Circle",
      "slug": "11-golden-circle",
      "bestFor": "Visionary leadership, brand positioning, mission statements",
      "matchId": "82675709-8028-4542-a4a4-3ef264f1c4a9",
      "evidence": "The document uses the golden circle loop to persuade investors, starting with why Greece is an attractive investment destination, then moving to what it offers, and finally how it can be achieved.",
      "position": 0,
      "objective": "Why Greece is an attractive investment destination",
      "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
      "confidence": 0.8,
      "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}