{
  "docId": "019dd923-5e88-73ef-bd59-2ac05c5b600b",
  "docSlug": "d83eec5c851bc373",
  "documentTitle": "ey global consumer health survey 23 global findings and highlights v2",
  "authorId": "MorganStanley",
  "authorName": "EY",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "equity_research",
  "sourceTypeLabel": "Equity research",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.779,
  "pageNumber": 20,
  "pageCount": 115,
  "prevPage": 19,
  "nextPage": 21,
  "slideType": "appendix_methodology",
  "function": "other",
  "density": "dense",
  "nDataPoints": 2,
  "notes": null,
  "elementsJson": [
    "paragraph",
    "photo"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5e88-73ef-bd59-2ac05c5b600b/20",
  "deckHref": "/decks/019dd923-5e88-73ef-bd59-2ac05c5b600b",
  "deckJsonHref": "/decks/019dd923-5e88-73ef-bd59-2ac05c5b600b.json",
  "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd59-2ac05c5b600b#slide-20",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "14% of the total variance in the overall performance is explained by the ease of using health care services.",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-340d-7338-acc7-8ff484e75e49",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.85,
        "w": 0.55,
        "x": 0.45,
        "y": 0.15
      },
      "kind": "image",
      "text": null,
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "873fe89d-7c19-4b0f-a99d-12ae986c3247",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.35,
        "w": 0.55,
        "x": 0.05,
        "y": 0.25
      },
      "kind": "paragraph",
      "text": "Driver analysis: A driver analysis was used to estimate the relative importance of different aspects of the health care system in driving overall perception of the performance of the health care system. Results were calculated using linear regression with an R-squared value of 0.6793. All components had p<0.05. Results have been shown as absolute relative values. Cases with missing data were excluded from analysis. 14% of the total variance in the overall performance is explained by the ease of using health care services.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "89d3ba88-22da-411d-b818-4fc96e474603",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.2,
        "w": 0.55,
        "x": 0.05,
        "y": 0.6
      },
      "kind": "paragraph",
      "text": "TURF analysis: TURF Analysis (Total Unduplicated Reach and Frequency) is a type of statistical analysis used for providing estimates of market potential and optimal strategies given limited resources. TURF analysis identifies the potential proportion of individuals that could be reached with a set of features/benefits.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "9a15afcb-7070-49f4-a302-dd0c168e206b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.3,
        "x": 0.05,
        "y": 0.12
      },
      "kind": "title",
      "text": "Methodology endnotes",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c42d7392-0cad-479b-b8dd-0399a153d072",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 20,
      "from": 6,
      "beatId": "f1cd6a21-fd74-44b5-89a3-14e35f152208",
      "arcName": "Monroe's Motivated Sequence",
      "arcSlug": "monroes-sequence",
      "beatName": "Need",
      "beatSlug": "monroes-sequence-need",
      "evidence": "The deck presents key findings on consumer views on healthcare value.",
      "position": 1,
      "confidence": 0.8,
      "parentBeatName": "Complication",
      "parentBeatSlug": "complication"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}