{
  "docId": "019dd923-5e88-73ef-bd59-0fad7aa0f9dd",
  "docSlug": "45cf7a7e3abf5b5c",
  "documentTitle": "ey mobility consumer index 2023",
  "authorId": "MorganStanley",
  "authorName": "EY",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "equity_research",
  "sourceTypeLabel": "Equity research",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.779,
  "pageNumber": 17,
  "pageCount": 28,
  "prevPage": 16,
  "nextPage": 18,
  "slideType": "pain_points",
  "function": "diagnose",
  "density": "dense",
  "nDataPoints": 18,
  "notes": "Data represents the sum of the top three ranks of the share of responses per category.",
  "elementsJson": [
    "bar_chart_vertical",
    "headline_text"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5e88-73ef-bd59-0fad7aa0f9dd/17",
  "deckHref": "/decks/019dd923-5e88-73ef-bd59-0fad7aa0f9dd",
  "deckJsonHref": "/decks/019dd923-5e88-73ef-bd59-0fad7aa0f9dd.json",
  "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd59-0fad7aa0f9dd#slide-17",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "Lack of charging stations as a key concern for respondents not considering an EV",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-3408-77db-b47e-624ccfa8ee3d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.6,
        "w": 0.9,
        "x": 0.05,
        "y": 0.25
      },
      "kind": "chart",
      "text": "Bar chart of EV charging station concerns by country",
      "attrs": null,
      "subkind": "bar-vertical",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c42294dd-35c3-4340-aa34-39a39be2a254",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.4,
        "x": 0.5,
        "y": 0.9
      },
      "kind": "disclaimer",
      "text": "Note: Figures indicate the sum of the top three ranks of the share of responses per category.",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "2b016866-c3f0-4c53-a29c-2e080851567d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "% of respondents: 31%",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-3408-77db-b47e-66b3c2138728",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.2,
        "x": 0.05,
        "y": 0.9
      },
      "kind": "source-note",
      "text": "* EVs include BEVs, PHEVs and hybrids.",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4b2c55e4-db14-4a46-8fe7-16c3911afd0d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.6,
        "x": 0.05,
        "y": 0.15
      },
      "kind": "title",
      "text": "Lack of charging stations as a key concern for respondents not considering an EV",
      "attrs": null,
      "subkind": "action-title",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "59c7d92b-73d6-45f5-a451-7856b17d522a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.9,
        "x": 0.05,
        "y": 0.05
      },
      "kind": "title",
      "text": "Lack of charging stations emerges as a prominent inhibitor that hinders consumer adoption of EVs",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c4fe1d40-9dd6-4ab7-b9a0-ef8158257914",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 28,
      "from": 15,
      "beatId": "9e23ec26-11d3-4fda-8941-8a68d622d7e2",
      "arcName": "Problem-Agitate-Solution",
      "arcSlug": "problem-agitate-solution",
      "beatName": "Impact & Next Steps",
      "beatSlug": "consultants-gambit-impact-next-steps",
      "evidence": "The deck concludes with insights and recommendations for stakeholders.",
      "position": 3,
      "confidence": 0.8,
      "parentBeatName": "Resolution",
      "parentBeatSlug": "resolution"
    }
  ],
  "loops": [
    {
      "to": 19,
      "from": 15,
      "name": "Cost Of Inaction",
      "slug": "27-cost-of-inaction",
      "bestFor": "Urgent budget requests, compliance, risk mitigation",
      "matchId": "99cf349a-ae2b-4fa3-99b5-e90e64cdabdb",
      "evidence": "The deck highlights concerns about charging infrastructure and range anxiety.",
      "position": 0,
      "objective": "What are the consequences of not addressing charging infrastructure concerns?",
      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
      "confidence": 0.7,
      "description": "Quantify what happens if the audience does nothing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}