{ "docId": "019dd923-5e88-73ef-bd58-392543512ab5", "docSlug": "65fb7d176b8820ab", "documentTitle": "Women-led startups losing across the board: from creation to funding, in all key European markets", "authorId": "BCG", "authorName": "BCG", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "portrait", "aspectRatio": 0.737, "pageNumber": 8, "pageCount": 17, "prevPage": 7, "nextPage": 9, "slideType": "key_takeaways", "function": "summarize", "density": "overcrowded", "nDataPoints": 6, "notes": "Page 6 of a report titled 'Bridging the Entrepreneurship Gender Gap'.", "elementsJson": [ "paragraph", "callout_box" ], "metadataConfidence": 0.9, "imagePath": null, "slideHref": "/slides/019dd923-5e88-73ef-bd58-392543512ab5/8", "deckHref": "/decks/019dd923-5e88-73ef-bd58-392543512ab5", "deckJsonHref": "/decks/019dd923-5e88-73ef-bd58-392543512ab5.json", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd58-392543512ab5#slide-8", "components": [ { "bbox": { "h": 0.15, "w": 0.2, "x": 0.08, "y": 0.62 }, "kind": "callout", "text": "Role models and mentors encourage, inspire, and build confidence in female entrepreneurs, helping them envision long-term success.", "attrs": null, "subkind": "primary", "toolName": null, "toolSlug": null, "confidence": null, "componentId": "f9e4ce63-3b4a-4e3e-8e44-4e23088215a8", "frameworkName": null, "frameworkSlug": null }, { "bbox": { "h": 0.18, "w": 0.6, "x": 0.28, "y": 0.26 }, "kind": "paragraph", "text": "The Asia Foundation, an international development organization, found that women in Malaysia, the Philippines, and Thailand who use established networks and associations are 24 percent more likely to plan for growth than women who don't use such resources. In addition, the businesses of women using networks and associations are, on average, 38 percent larger than those of women who don't access such resources. The need to acknowledge the benefits of social capital is highlighted by the Asia Foundation's research, which found that a higher percentage of female business owners than male business owners in these countries never interact with business associations.", "attrs": null, "subkind": "paragraph", "toolName": null, "toolSlug": null, "confidence": null, "componentId": "11a3568d-200f-484c-8efb-a55df9a74a50", "frameworkName": null, "frameworkSlug": null }, { "bbox": { "h": 0.18, "w": 0.6, "x": 0.28, "y": 0.42 }, "kind": "paragraph", "text": "Going for Growth, an organization for female entrepreneurs in Ireland, offers peer-based programs that include regular roundtables led by successful women who explore growth-related topics. In a recent program, three-quarters of the participants reported that their sales had risen by an average of 15 percent, more than half of the women said that they had hired additional employees, and the number of businesses exporting goods had increased. A Going for Growth pilot was recently set up in Finland, adding an international dimension to the organization to further support its aim of connecting a diverse group of female entrepreneurs, helping them grow, learn, network, and do business together.", "attrs": null, "subkind": "paragraph", "toolName": null, "toolSlug": null, "confidence": null, "componentId": "7665a5a4-f38d-4248-b274-4dd6e5b79d0e", "frameworkName": null, "frameworkSlug": null }, { "bbox": { "h": 0.12, "w": 0.6, "x": 0.28, "y": 0.6 }, "kind": "paragraph", "text": "New or Improved Business Skills and Better Business Ideas. Through mentor relationships and by sharing the experiences of other entrepreneurs, female business owners learn new business skills, gain valuable insights, and receive feedback on business innovation, processes, and ideas. The Cherie Blair Foundation for Women has a program that pairs female entrepreneurs with knowledgeable mentors, and it reports that 96 percent of its entrepreneurs increase their innovation skills. (See the sidebar “Social Capital in Action.”)", "attrs": null, "subkind": "paragraph", "toolName": null, "toolSlug": null, "confidence": null, "componentId": "78c51626-4eed-4996-9cda-c246f4fed694", "frameworkName": null, "frameworkSlug": null }, { "bbox": { "h": 0.25, "w": 0.6, "x": 0.28, "y": 0.12 }, "kind": "paragraph", "text": "envision long-term plans, and set more ambitious growth targets for their businesses. According to GEM, the growth aspirations of female entrepreneurs typically lag behind those of their male peers. The percentage of male entrepreneurs projecting growth over a five-year period and the hiring of six or more employees is 7 to 9 percentage points higher than the percentage of female business owners making the same prediction. Role models and mentors encourage, inspire, and build confidence in female entrepreneurs, helping them envision long-term success, develop skills for growing their businesses, and cultivate professional networks.", "attrs": null, "subkind": "paragraph", "toolName": null, "toolSlug": null, "confidence": null, "componentId": "9d32efbf-053d-42c3-b9b9-371844fdb79a", "frameworkName": null, "frameworkSlug": null }, { "bbox": { "h": 0.05, "w": 0.6, "x": 0.28, "y": 0.86 }, "kind": "paragraph", "text": "Collaboration and Credibility. A network can lead to valuable connections and confer credibility on a new venture, ultimately providing opportunities for im-", "attrs": null, "subkind": "paragraph", "toolName": null, "toolSlug": null, "confidence": null, "componentId": "b117aac7-a3f4-4094-87c7-b0e9b07a4fc7", "frameworkName": null, "frameworkSlug": null }, { "bbox": { "h": 0.15, "w": 0.6, "x": 0.28, "y": 0.72 }, "kind": "paragraph", "text": "Perhaps even more informative are the stories of female entrepreneurs themselves. California-based Sue was at a turning point and decided that she was ready to launch her own bakery. She found the turmoil of navigating the necessary steps to run her business daunting at times and lonely. It was through a network of female entrepreneurs, supported by an organization called Smarty, that she was able to participate in “brain circles” and other programs and learn from experienced leaders and other entrepreneurs. The feedback, advice, and emotional support from women in the network facing similar challenges ultimately helped her launch a new website and make her bakery successful.", "attrs": null, "subkind": "paragraph", "toolName": null, "toolSlug": null, "confidence": null, "componentId": "d0260b9e-bbd9-4a04-a8b2-e12a51925df3", "frameworkName": null, "frameworkSlug": null }, { "bbox": { "h": 0.02, "w": 0.02, "x": 0.08, "y": 0.96 }, "kind": "title", "text": "6", "attrs": null, "subkind": "subtitle", "toolName": null, "toolSlug": null, "confidence": null, "componentId": "0489ee7d-dbc0-4863-a1b0-370034ddb157", "frameworkName": null, "frameworkSlug": null }, { "bbox": { "h": 0.02, "w": 0.25, "x": 0.65, "y": 0.96 }, "kind": "title", "text": "BRIDGING THE ENTREPRENEURSHIP GENDER GAP", "attrs": null, "subkind": "subtitle", "toolName": null, "toolSlug": null, "confidence": null, "componentId": "2cf71276-bf70-4123-adab-3be5fc3a2b05", "frameworkName": null, "frameworkSlug": null } ], "metrics": [], "tools": [ { "name": "Concrete Language", "slug": "concrete-language", "agent": "Storyteller", "layer": "slide", "matchId": "019dd95a-1640-705b-b6bd-40cef676a0a9", "evidence": "'24 percent more likely', '38 percent larger' specific stats", "confidence": 80 }, { "name": "Credibility Transfer", "slug": "credibility-transfer", "agent": "Storyteller", "layer": "slide", "matchId": "019dd95a-1640-705b-b6bd-453362a5c004", "evidence": "Cites Asia Foundation, GEM, Going for Growth as authoritative sources", "confidence": 75 }, { "name": "Singularity Effect", "slug": "singularity-effect", "agent": "Storyteller", "layer": "slide", "matchId": "019dd95a-1640-705b-b6bd-49f670c448b9", "evidence": "Sue's specific bakery story illustrates abstract benefits", "confidence": 70 } ], "frameworks": [], "arcBeats": [ { "to": 9, "from": 7, "beatId": "019dd95a-0702-74a3-87e4-dba7ac9a9235", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Evidence & Proof", "beatSlug": "consultants-gambit-solution-approach", "evidence": "Exhibit 1 scatter plots + Cherie Blair + Asia Foundation cases", "position": 3, "confidence": 78, "parentBeatName": "Turn", "parentBeatSlug": "turn" }, { "to": 12, "from": 8, "beatId": "019dd95a-0702-74a3-87e4-e8516e8b7fbb", "arcName": "The Triple Take", "arcSlug": "triple-take", "beatName": "The Implications (So What)", "beatSlug": "triple-take-the-implications-so-what", "evidence": "Case studies + Three I framework", "position": 2, "confidence": 60, "parentBeatName": "Reflection", "parentBeatSlug": "reflection" } ], "loops": [ { "to": 9, "from": 7, "name": "So What Cascade", "slug": "41-so-what-cascade", "bestFor": "Data presentations, executive summaries, driving to recommendations", "matchId": "019dd95a-088c-724c-b310-7b27d0d9fd79", "evidence": "Exhibit 1 chart, then list of benefits, then Cherie Blair + Zeti case results (96/94/93%)", "position": 2, "objective": "Data -> insight -> case proof that social capital drives outcomes", "structure": "The Data -> So What? 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